● Work with C-level leadership to enable our customers’ CX-led digital transformation and new experience-led business models using Adobe’s technology, to drive ROI, business growth and revenue● Drive large deal pursuits by collaborating with internal teams to position Adobe as a strategic CX partner, rather than a mere software provider● Provide thought leadership in discussions about emerging trends, digital innovations and practical applications of Adobe technology within various industries● Lead client presentations and drive business development with insightful analysis and compelling communication● Consult on organisational changes, offering tailored solutions and change management expertise● Foster collaboration across Licensing Sales, Customer Success and Professional Services within Adobe to ensure a cohesive approach in guiding clients through their digital transformation journey, whilst driving revenue growth (ARR) and client satisfaction● Contribute to the creation and evolution of Professional Services strategy products, services & methodologies

I built strategic partnerships with some of Australia's most strategic investment funds and industry incubators (eg CSIRO ON); to build a pipeline of ISVs that drove Microsoft growth, whilst decreasing investor risk.Whilst engaging the investor community, I developed Microsofts value proposition, offering and GTM play, which I then presented to CEOs, fund managers, family offices and high-net-worth individuals with billions under management. The importance of this work was recognized at the highest levels of Microsoft, with Satya Nadella hosting an event for high potentials in Australia, and other members of the global SLT providing time with investment funds on a regular cadence.At the same time I launched the APAC part of a global pilot for Microsofts ISV Connect program. This program developing their marketplace sales engine (scale play) & rev-share digital-partner-model. To do this I provided regular input of the commercial reality of the program to its owners, shaping the value prop; fleshing out the terms of the rev-share and increasing the relevance of the incentives structures offered. To get this program moving I also helped recruit participant ISVs, mentored them through the process, position them with the sales team. My input led to a number of refinements to the global model and helped it evolve into what it is today.

I formed Digital Infusions to assist organisations plan and execute their digital transformations, through the effective harnessing of their human capital. Specialising in Digital Strategy and Change, my clients included large corporates and government agencies, spanning industries and portfolios such as: mining; IT&T; automotive; manufacturing; education; NFP; travel; real estate; legal and finance. Digital Infusions delivery methodology was built using a variety of proprietary frameworks that I developed whilst researching at University of Sydney Business School, and through years of experimentation - many of which are still licensed by organisations. I am often asked to speak at industry events on using emerging technologies to deliver commercial outcomes and business strategy. Events include:- CEDA - Microsoft Global Conference (Ignite) x2- Hargraves Institute Innovation Conference- Genesys G-Force- Chief Innovation Officer Forums- Microsoft Australia Partner Conference (x3)- University of Sydney Business School (x7) - Deloitte Business Breakfast Speaker Series - Chief Innovation Office Summit- National Broadband Network Digital Enterprise Program (x4) - Australian Teleservices Association (ATA) Conference- International Customer Service Professionals (ICSP) Annual Conference - Government Conferences (x3)- Business Chamber Breakfasts (x2) - Numerous others

Responsible for running a shared services team distributed through Deloitte Australia. Delivered keynote at a Deloitte Business breakfast on the role of social media in innovation. Championed the use and implementation of Enterprise 2.0 technologies including micro-blogging, wiki's and discussion boards, across all layers of management. Introduced social media based innovation process that decreased innovation cycle by 80% and resulted in a saving of over 3 mins per transaction, whilst increasing data accuracy at 1st touch from 20% to 90%Oversaw the automation of work flow process across Australia including the development of in house software seamlessly integrated across 3500 people. Managed the integration of 4 organisations into Deloitte over 5 locations around Australia as well as the relocation of existing offices in 2 locations.

Managed the shared services team for Deutsche Banks investment banking division.

Listm.net was my first attempt at running my own business. Listm.net was a site dedicated to the automated arbitrage of buying and selling Google advertising. From a shaky start, our initial investment was returned after 6 weeks of operation, after which we experienced increasing revenues and profits. After about 4 to 5 months of operating Google altered its algorithm to the detriment of our site which saw these revenues dry up over night. With much effort we continued to rebuild our revenue flows only to have Google alter its algorithm on a number of occasions. After six months we reviewed and decided that the opportunity we were playing to was more a hobby than a sustainable business. At our peak we were in the top 100,000 of the Alexa rankings, and were in the enviable position of earning revenue as we slept.The lessons that came from this experience were invaluable as they taught me:1. That it is possible to earn money beyond normal employment2. To be successful a business should not be dependant on a single revenue source3. When developing a business within someone elses ecosystem you are limited to their rules4. The best businesses own the relationship with the customerAnd many others...

Developed and facilitated strategic planning & culture programs with senior executives across Asia-Pacific focusing on business strategy, organisational change & leadership.

Microsoft Shared Resources - Business Unit Manager Project timeline: October 2002 – July 2004Founded the the Datacom Shared Resources team to deliver: Project management, client satisfaction, business analysis, training, change management, COPC, efficiency, software development and recruitment. Devised and implemented client engagement strategies to meet new SOW's and operational requirements. Project managed the merger and relocation of 550 people from 2 call centres and 1 warehouse into a new, 3rd location including the refurbishment of new offices and associated infrastructure. This was performed with a seamless continuance of service to all clients.

Successfully built and managed a Frontline customer service model for Sun Microsystems, which was COPC compliant which we then migrated to Singapore.

Reengineered Gateway Computing's Asian service centre to a Frontline model. This dramatically raised customer service levels, decreased abandonment and ensured operational costs remained low.

• Team leader managing resourcing, call quality and roster management• Call centre operative specialising in the support of Microsoft products (retail and business)• Assisted in the integration of of service lines into Frontline model