Sean Sullivan

Sean Sullivan Email and Phone Number

GTM Architect @ Fleetio
Whitestown, IN, US
Sean Sullivan's Location
Whitestown, Indiana, United States, United States
Sean Sullivan's Contact Details
About Sean Sullivan

I help companies find revenue to scale their operations end to end.I'm obsessed with making folks feel trust when buying. I love the science behind wonderful experiences. I have the aptitude and passion to reverse engineer these experiences. I do so by creating processes to test and iterate. I take the scientific approach to create sustainable outcomes.I always saw myself as the manager of a "band". I love how I could bring folks to experience these bands (companies). I have a scientific mind by delivering sustainable results for over 13 years. Reflecting back...I started my career in GTM ops since I was a child. I didn't have the "work" experience until starting in 2011. I was fortunate to intern with product led growth companies to enterprise. I soaked up knowledge and wisdom. I was a nomad figuring out this path. Then I decided to start my own company.From 2012 to 2016, I built my own company. Then in 2016, I joined a startup as their first GTM - marketing focus hire. I tasted my first major success getting over 75k app users in less than 1 year while creating 2x Net MRR.Since then...I helped grow several agencies clients to median 7x ROI within a few years.I started an international podcast which became the top 1% downloaded in the world in 3 years.I created significant growth for an B2C company. The company grew 5x gross revenue and got over 20 return on ad spend (ROAS).Then in 2021...I fell in love with revenue operations. I found this practice standardized what I was doing since 2012. At the time, I was working for brand and agency building up their media data division. I created processes and playbooks to standardize their go to market (GTM) strategies. This helped me flex my deep GTM knowledge.At the end of 2022, I signed with a flagship company under a billion dollar private equity firm. I signed on to build their growth via GTM and data strategy. I restructured their data systems and building an actionable GTM playbook.Within 3 months, I paid for my whole year's salary with one brand. I was managing 10+ companies. So that data equated to +10x my full year's salary. I got the company found to be acquired. My current company I've led the architecture for the ABX engine including Salesforce and Demandbase while building enablement around processes.I have worked hard to refine my processes and learned better, quicker GTM approaches. I love to support all company functions. If you read to the end of this, lets grab coffee.

Sean Sullivan's Current Company Details
Fleetio

Fleetio

View
GTM Architect
Whitestown, IN, US
Website:
fleetio.com
Employees:
399
Sean Sullivan Work Experience Details
  • Fleetio
    Gtm Architect
    Fleetio
    Whitestown, In, Us
  • Dexcare
    Senior Manager Marketing Operations
    Dexcare Aug 2023 - Present
    Seattle, Wa, Us
    Led GTM and ABX strategy and implementations company wide.> Rearchitected Salesforce back end to fit vertical SaaS model and add more verticals for revenue stacking> Integrated GTM Engine with data effective data stack for account and contact hygiene> Trained GTM Ops cross departmentally including weekly RevOps newsletters updates tied to revenue> Created playbook focused on entire ops enablement between marketing, sales, and customer experience> Created product training videos for GTM on ABX and sales territories*Improved/Implemented Demandbase, Salesforce, HubSpot, Definitive Health, RB2B, Clay, GA4, Programmatic Media Platforms, etc
  • Converge Coffee
    Host And Gtm Ops Sme
    Converge Coffee Jul 2017 - Present
    Indianapolis, In, Us
    Co-host podcast to talk about actionable advice around go to market> Became the Top 1% downloaded podcast in the world in 3 years> Generate 200 to 300 human downloads per episode> Consumption Rate +80%
  • Pavilion
    Member
    Pavilion Oct 2020 - Dec 2023
    New York, Ny, Us
    Pavilion is a private membership for high-growth professionals, providing the support you need to get you where you want to go.Advanced Rev Ops Graduate (Spring 2022). Learned key skills, strategies, and operations to build, scale, and streamline revenue operations in multiple company stages (startup to Series D) from some of the best rev ops pros.CRO School Graduate (February 2022). Learned the key skills, strategies, and operations to be chief revenue office one day, including data structures, methodologies, best practices, partnerships, hiring, and more.Revenue Growth Architecture School Graduate (July 2021). Learned the key skills, strategies, and scientific models needed to be a revenue growth architect, including the principles of recurring revenue, the GTM operating model, the SPICED methodology, identifying moments that matter, and more.Excel for Business Bootcamp Graduate (November 2021). Learned to use powerful tools and advanced formulas to confidently navigate the world of Excel.Small Council Facilitator (November 2021). Facilitating meetings and ideas to a small, international marketing group within Pavilion to help with better collaboration and cohesion.
  • Self-Employed
    Fractional Go To Market (Gtm) Director
    Self-Employed Feb 2023 - Aug 2023
    Facilitated go-to-market (GTM), data strategy, and technical implementationStarted with CRM and move into entire bowtieFocused services around revenue operations and demand generation/growth marketing specifically on go-to-market (GTM) and data (marketing & sales operations) to drive positive ROIExperience with B2BC with...> Product led growth (PLG) to Small to medium sized (SMB)> Pre-seed to Series C or 10 to +30 million ARR> Industries - Fintech, Healthcare, SaaS, and eCommerce*Improved marketing operations systems, CRMs, and CDPs including Salesforce, HubSpot, GA4, etc
  • Practicetek
    Go To Market (Gtm) Director
    Practicetek Sep 2022 - Feb 2023
    San Diego , Ca, Us
    Created GTM playbook from scratch to align all +10 brands to match ICPs and marketRebuilt data alignment between marketing and salesPaid for my whole year's salary in less than 3 months with one brand5x to 6x yearly salary in same time frame*Improved marketing operations systems, CRMs, and CDPs including Salesforce, HubSpot, GA4, Programmatic Media Platforms, etc
  • Mcgarrah Jessee
    Revenue Operations Manager - Analytics
    Mcgarrah Jessee Oct 2021 - Sep 2022
    Austin, Tx, Us
    Redefined media data process flows to roll up being more goal oriented (rev ops)Led attribution based projects within analytics platforms and media integrations on best KPIs to track leading to least churn and best lifetime value (LTV)Built revenue operations methodologies into data structuresBuilt out data policies, governance, and playbooks educating all teams*Improved marketing operations systems, CRMs, and CDPs including Salesforce, HubSpot, GA4, Programmatic Media Platforms, etc
  • Self Employed
    Fractional Go To Market (Gtm) Director
    Self Employed May 2012 - Sep 2021
    Worked with a variety of companies including SaaS, Tech, Agency, Fintench, and App DevHighlightsIncreased overall client revenue by 67% to 100% year over year with data backed strategies and increased overall net retentionBuilt sustainable growth and rev ops focused campaigns and operational procedures for SaaS and DTC companiesImplemented effective GTM strategies while mapping proper attributions into CRM/Automation systems (Salesforce, HubSpot, and Marketo)eCommerce Client:Implemented effective media and marketing automation strategies that increased sales YoY by 5x net and 3.5x grossOversaw all marketing budget and agency relations and provided strategic guidance and implementation experience that resulted in 3x ROASAd Agency Client:Improved paid media campaigns helping major multi-million dollar companiesCreated/optimized paid media campaigns resulting in 5x to 10x ROASImplemented data standards and organic best practices to compliment paid effortsFractional CMO Client:Oversaw all data modeling (captures, attributions, and forecasting) for all agency clientsCreated media campaigns from scratch resulting in 2x MRR within 2 monthsCreated custom dashboards, reporting, and insights to help clients forecast leads (MQL and SQL) and revenue growthMarketing Agency Client:Created/optimized clients media campaigns while also driving down ad costsCreated playbooks for clients on all major media and programmatic platformsDrove down ad costs by 10% while maintaining sales qualified leads volumeStartup Client:Increased user growth to over 75k in less than 1 year for less than 10% of the industry average CACIncrease MRR 2x with best demand generation and growth practices and processesIncreased sales qualified leads by 15k within one yearFintech Client:Created company-wide social media policy and proceduresIncreased campaign goal completions (volume) by 260% in 6 monthsIncreased overall goal conversion rate by 271% in 6 months
  • One Click Ventures
    Acquisition Intern
    One Click Ventures Jan 2012 - May 2012
    Increased E-commerce acquisition reach on average 35% each weekTargeted potential businesses with more than $500k in gross revenueFinalized an acquisition deal adding another business under the company’s umbrella
  • Benefit Innovations, Llp
    Marketing Specialist Intern
    Benefit Innovations, Llp Aug 2011 - Dec 2011
    Indianapolis, In, Us
    Marketed and coordinated benefit enrollment for over 1000 employeesSpearheaded company’s social media messaging initiatives and policies
  • American Marketing Association
    Indy Ama Marketing And Project Management Intern
    American Marketing Association Aug 2011 - Dec 2011
    Chicago, Il, Us
    Spearheaded AMA Collegiate Marketing sessions over 5 different universitiesConsulted regularly with 3+ Indy AMA Presidents on digital marketing strategies and tactics
  • Roche
    Strategic Marketing Intern
    Roche May 2011 - Aug 2011
    Switzerland 🇨🇭 , Ch
    Created a strategic marketing case analysis for 25+ diabetes prevention competitors Expanded diabetes prevention program to 5 company sites (+1000 employees/ site)Assessed 50+ diabetes educators’ feedback to create a global diabetes management tool

Sean Sullivan Skills

Social Media Marketing Digital Marketing Marketing Strategy Content Marketing Marketing Social Networking Blogging Business Development Event Planning Adobe Creative Suite Crm Advertising Customer Service Entrepreneurship Strategy Consulting Leadership Microsoft Office Public Relations Sales Microsoft Excel Powerpoint Web Analytics

Sean Sullivan Education Details

  • Butler University
    Butler University
    Marketing With A Finance Focus And A Risk Management Focus
  • Kokomo High School
    Kokomo High School
    Academic Honors Diploma

Frequently Asked Questions about Sean Sullivan

What company does Sean Sullivan work for?

Sean Sullivan works for Fleetio

What is Sean Sullivan's role at the current company?

Sean Sullivan's current role is GTM Architect.

What is Sean Sullivan's email address?

Sean Sullivan's email address is sp****@****ail.com

What is Sean Sullivan's direct phone number?

Sean Sullivan's direct phone number is +176543*****

What schools did Sean Sullivan attend?

Sean Sullivan attended Butler University, Kokomo High School.

What are some of Sean Sullivan's interests?

Sean Sullivan has interest in Economic Empowerment, Traveling, Education, Music, Running, Swimming, Animal Welfare, Arts And Culture, Health.

What skills is Sean Sullivan known for?

Sean Sullivan has skills like Social Media Marketing, Digital Marketing, Marketing Strategy, Content Marketing, Marketing, Social Networking, Blogging, Business Development, Event Planning, Adobe Creative Suite, Crm, Advertising.

Who are Sean Sullivan's colleagues?

Sean Sullivan's colleagues are Cliff Aultman, Jessica Clancy, Cory Tepper, Claire Flowers ⚫, Hamza Khan, Chad Chokel, William Hagerty.

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