I’m an experienced and versatile copywriter and content strategist. I’ve worked extensively with major brands and agencies, and I love collaborating to solve creative problems using copy and concepts, creating advertising, direct marketing, articles and basically any kind of written content. I always strive to combine hands-on attention to detail with a big-picture strategic outlook in my roles.My recent work has involved assignments for clients in automotive (Ford, Jaguar Land Rover), fintech (innovative life insurance app, among many others), retail (John Lewis, Westfield), consulting (co-authoring articles for McKinsey and Smart Design) and machine learning/AI (messaging for DeepMind and Benevolent AI). I aim to bring an intelligent, relaxed but results-driven approach to all my work. My wide experience has seen me work closely with clients at all levels of seniority, within agencies, companies and startups. Portfolio overview at www.seanwinstanley.co.uk.I am always interested in new challenges in both freelance or permanent roles.