Anaadi Enterprises is a Strategy and Implementation consultancy that supports organizations to Define Purpose, Focus on People Productivity Practices and Leads them towards protection of planet..Seema is an experienced Marketing Communication strategist almost 15 years in Power/Energy/Infrastructure sectors with demonstrated history of working in Brand Communication, Media Outreach/advocacy ,Event/Exhibition Managment and CSR Strategies .Skilled in External and Internal Communication,Development and Implementation of Corporate and Brand Strategy , Customer Relationship Management,New Media Specialization,Content Creation .Success in problem solving and Team Management .Have headed Communication function in Indian and International Corporate across Industries.
Anaadi Enterprises
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Director -Brand ,Media And Csr CommunicationAnaadi Enterprises Nov 2014 - PresentNew Delhi Area, IndiaA Global Corporate Communications Strategist with 20+ years of experience enabling Global corporations to develop and build strong communication & media relations in line with international best practices aligning to the Indian market space and Indian Corporate Houses to position & build its corporate image in the domestic & global fronts.An experience spanning multiple sectors from Energy to Telecom, Real Estate to Fashion, Automobiles to I.T.KEY EXPERTISE -As a Brand… Show more A Global Corporate Communications Strategist with 20+ years of experience enabling Global corporations to develop and build strong communication & media relations in line with international best practices aligning to the Indian market space and Indian Corporate Houses to position & build its corporate image in the domestic & global fronts.An experience spanning multiple sectors from Energy to Telecom, Real Estate to Fashion, Automobiles to I.T.KEY EXPERTISE -As a Brand Communication ,CSR and Media Consultant, i have been and am supporting multiple organizations specially in Energy/Power/Oil/Infrastructure in Building, Managing and Enhancing the image of the Organizations and Individuals across the industries through Communication and Brand Strategy, Media Advocacy, Event and Exhibition Management, CSR Initiatives, Management , Implementation and Advocacy. I enable Corporate and Institutions to deliver effective communication, shape perception and drive business growth .My deliverable vary from creating cutting edge content across print, broadcast and digital, to driving your 3 x bottom line through focused CSR strategy and implementation Show less
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PromoterAnaadi Media Oct 2012 - PresentNew Delhi Area, IndiaMy strength blends experience across sectors with innovative communication to give every organization the edge in the global marketplace.I Posses varied experience in External and Internal Communication, Budget Planning & Monitoring, Development and implementation of Global Communication Strategy, Brand Strategy ,New media specialization, Media Management, Content creation and management , Implementation of CRM & CSR program ,Creation and Management of website and Intranet , Media and… Show more My strength blends experience across sectors with innovative communication to give every organization the edge in the global marketplace.I Posses varied experience in External and Internal Communication, Budget Planning & Monitoring, Development and implementation of Global Communication Strategy, Brand Strategy ,New media specialization, Media Management, Content creation and management , Implementation of CRM & CSR program ,Creation and Management of website and Intranet , Media and Industrial networking, Track record of success in problem solving and team management. Proven experience in managing expectations. Show less
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PromoterAnaadi Media Oct 2012 - PresentServices Offered by Anaadi Media-Brand Creation and Management-Media Planning and Outreach (Print & Electronic)-Conceptualizing & Implementing communication strategies across media-Strategy & execution CSR Initiatives-Event Management –Exhibitions, Seminars ,Conferences-Internal/Employee Communication-Customer /Stakeholder Relationship Management
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General Manager -Corporate CommunicationAstonfield Renewables Apr 2010 - Aug 2012IndiaCreated unique positioning of this US based Company in India as a Clean Energy Major in emerging markets , balancing energy security & climate change issues providing customised solutions flexible to specific need of Central & State Governments. Driven CSR Initiatives at various project basis.Managed Media advocacy,Internal External Communication and Relationship with government and Industry bodies. -
Group General Manager Group Gm, Corp. CommunicationLnj Bhilwara Group Sep 2007 - Mar 2010Successfully managed multiple crisis in the delayed AD Hydro Project which was ultimately completed and implemented as per IFC guidelines. -Synergized all project departments -drove effective Media Advocacy, and- implemented CSR initiatives for locals, building effective relationships with them and Government authorities. -Provided various inputs to key stakeholders (IFC and State Government etc) overseeing rollout of various Hydro and Geo energy projects and assistance in… Show more Successfully managed multiple crisis in the delayed AD Hydro Project which was ultimately completed and implemented as per IFC guidelines. -Synergized all project departments -drove effective Media Advocacy, and- implemented CSR initiatives for locals, building effective relationships with them and Government authorities. -Provided various inputs to key stakeholders (IFC and State Government etc) overseeing rollout of various Hydro and Geo energy projects and assistance in formulating best practice.Created and Inplemented Group Communication Strategy,Media managment ,Internal and external communication plans . Successfully executed CSR, Below and Above the line Marketing and Brand communication plans . Show less -
Sr.Manager CommunicationSchnieder Electric Mar 2003 - Aug 2007New Delhi Area, IndiaEnhanced & established the Corporate Positioning & Image as “Indian Global Organization” & Indian external stakeholders by effectively using a mix of communication tools and opportunities. SEI is perceived as one of the leading and pioneering global energy management companies in India.- Headed Projects for Internal Communication such as Brand Image survey (Global Survey)- Implementation of SAP in India by creating multiple channels of communication on change management with-… Show more Enhanced & established the Corporate Positioning & Image as “Indian Global Organization” & Indian external stakeholders by effectively using a mix of communication tools and opportunities. SEI is perceived as one of the leading and pioneering global energy management companies in India.- Headed Projects for Internal Communication such as Brand Image survey (Global Survey)- Implementation of SAP in India by creating multiple channels of communication on change management with- Senior/ Middle Management /Floor shop- Liaised with the external agencies to conduct the impact assessment exercise- Managed successfully Global , National and Project-wise communication- Conceptualised & executed integrated marketing campaign to achieve the brand & business goals - Designed and executed marketing campaigns across ATL & BTL media to drive & deliver the business plans.- Developed & Standardised Internal Communication processes as per global gudelines. - Design & developed of Newsletter, information letter, E-Poster for Awareness campaigns ,training modules • Conceptualised, designed and published newsletters and communication materials for internal and external stakeholders • Created , Edited & Distributed messages to diverse Internal Audience• Monitored & managed Intranet & Internet. Show less -
Communication ManagerShriram Group Apr 1998 - Mar 2003New DelhiCreate Communication , Media and Brand strategy to deliver the brand.Conceptualization & Execution of integrated marketing campaign to achieve the brand & business goals.Designed and executed marketing campaigns across ATL & BTL media to drive & deliver the business plans. Developed and Managed relationship with Media, Investors and Industrial agencies like ASSOCHAM, FICCI, PHD Chamber , International Foundry men and CII etc. Public Policy awareness/Govt. relations .Evaluate opportunities to… Show more Create Communication , Media and Brand strategy to deliver the brand.Conceptualization & Execution of integrated marketing campaign to achieve the brand & business goals.Designed and executed marketing campaigns across ATL & BTL media to drive & deliver the business plans. Developed and Managed relationship with Media, Investors and Industrial agencies like ASSOCHAM, FICCI, PHD Chamber , International Foundry men and CII etc. Public Policy awareness/Govt. relations .Evaluate opportunities to increase communication to investors and external stakeholders.Managed many National and International Events and Exhibition Show less -
Assistant ManagerLuxor Writing Instruments Pvt. Ltd. May 1993 - Mar 1998New DelhiSet up the Advertising Department at Luxor Pen Company. Managed various brand campaigns, media strategy and implementation Also launching Innovative Packaging of Luxor Parker in India. Successfully handled group wide media communication & maintaining consistency in content & representation to the mediaAdditionally designed and defined corporate media strategies and assisted management in media relation at all levels. Also established new logo across pan India
Seema Mukherjee Skills
Seema Mukherjee Education Details
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Indian Institute Of Mass CommunucationMass Communication/Media Studies -
Jesus And Mary CollegeEconomics
Frequently Asked Questions about Seema Mukherjee
What company does Seema Mukherjee work for?
Seema Mukherjee works for Anaadi Enterprises
What is Seema Mukherjee's role at the current company?
Seema Mukherjee's current role is Communication and Sustainability Strategist -Power/Energy/Oil/Gas/Infrastructure sectors.
What schools did Seema Mukherjee attend?
Seema Mukherjee attended Indian Institute Of Mass Communucation, Jesus And Mary College.
What are some of Seema Mukherjee's interests?
Seema Mukherjee has interest in Children, Environment, Education, Poverty Alleviation, Animal Welfare.
What skills is Seema Mukherjee known for?
Seema Mukherjee has skills like Possess Over Eighteen Years Of Experience In External And Internal Commu, Budget Planning And Monitoring, Media Management And Industrial Networking, Effective Implementation Of Crm And Csr Program, Creation And Management Of Website, Strong Leadership Skills, Track Record Of Success In Problem Solving And Team Management, Team Management, Open Minded, Communication Skills, High Organizational Skills, Work Independently With Minimal Supervision.
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Seema Mukherjee
School Head And Expert - Foundational Years ( Under Ncpfecce 2022 And International Curriculum )Thane -
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