Serena Wang Email & Phone Number

London, Greater London, United Kingdom

• Ruizean Group is an Australia-based group of companies specialising in financial services.Mainly responsible for leading annual tactical plans, driving targeted financial performance, and enhancing client strategy..
• Work closely with company leaders to assess overall strategy for the company and its business development initiatives.
• Develop key initiatives for long-term growth and revenue through existing and potential customers, markets, and relationships.
• Lead financial planning process including forecasting, budgeting and establishing as well as performing follow through of metrics.
• Analyse competitors’ strengths, weaknesses and strategies to drive improvements and investments in sales execution and product/service offerings.
• Provide guidance to sales team to ensure sustain sales growth.

Manchester, Greater Manchester, United Kingdom

• Yingde Group was founded in 2008 and has since been facilitating cooperation between Chinese investors and various groups within the UK business sector that are looking for funding.Leading role reporting directly to.
• Led the creation and implementation of revenue growth and operating model strategy.
• Evaluated tactical and risk management impacts of alternative trade-off decisions in context with product/services vision, goals and strategy.
• Engaged in marketing activities with existing and new potential clients and managed deal pipeline.
• Developed strong internal relations with various departments to maximise firm-wide success and profitability.
• Presented relevant management information and reports to the board members, escalating concerns where appropriate.

Manchester, Greater Manchester, United Kingdom

• Mainly responsible for outlining the vision and developing a strategic and tactical plan to achieve desired annual revenue and contribution margin targets.Responsibilities:
• Set the sales strategy, revenue targets, budget, commissions and key metrics.
• Researched targeted accounts and developed prospecting initiatives. Dive deep in understanding their business and the potential for business alignment.
• Led entire sales cycle from initial opportunity creation to finalizing opportunity outcome.
• Worked closely with the national accounts team and China office to secure large accounts.Main Initiatives/ Achievements:
• Implemented high impact best practice sales techniques throughout the department.

Hong Kong / United Kingdom

Ze Huan is an international non-ferrous metals trading company incorporated in Hong Kong, with the aim to be one of the leading companies within this industry worldwide.We have an experienced team of experts who have an in-depth knowledge of sourcing and marketing non-ferrous metalsWe are committed to delivering a seamless service and building strong.

Liverpool, United Kingdom

• ALS is one of the world’s largest and most diversified testing services providers, ALS has sites strategically located around the world to provide accurate and timely services. They have operations in more than 350.
• In charge of monthly in-depth reports for the global inspection service, including financial performance statistics, current market trends and key accounts for both inspection and analysis services.
• Creating new customer relationships whilst also further developing and strengthening existing ones using our in house Customer Relationship Management (CRM) system.
• Closely involved in the process during the trading of commodities and providing service consultancy to customers. Also providing customers with detailed quotations and answers to any technical or business related.
• Preparing commercial and technical write ups for inclusion in tenders.
• Outlining detailed internal and external risk management reports before undertaking new projects and dealing with any issues that arise during the operation.

Master Of Science (Msc), Corporate Brand Management, Merit

Bachelor Of Science (Bsc), Pharmacy, First Horner