I am a professional Digital Marketer, a certified Google AdWords and Google Analytics expert, with more than 15 years of experience in the field of Internet Marketing. My major role is to increase the revenue by managing the entire SEO, PPC, etc. campaigns across different geographies. I assist my clients in reducing their advertising costs and generating leads. Along with that, I also handle Analytics systems. My main goal is to deliver the maximum number of leads that convert into profit to my clients within their budget.I am an expert in the following areas:• Digital Marketing audits;• on-site and off-site SEO management;• SEO audits;• Amazon Advertising & Account Management Services (Setting Up a Seller Central Account, Amazon Marketplace Management, Amazon SEO & Content Optimization, Amazon DSP);• eBay Advertising & Account Management Services;• Social Media Advertising (Paid Ads) on Facebook and Instagram;• Google Analytics;• Google AdWords.In my career, I have created multiple campaigns for search and displays ads. I have been particularly successful at managing PPC campaigns, which involved: • understanding the clients’ goals;• a thorough keyword research and selection;• expanding campaigns by adding relevant keywords;• maintaining relevancy between keywords, ads, and landing pages;• excellent geotargeting results;• a skillful management of negative keywords to optimize campaigns; • writing and optimizing text and image ads;• developing a bid management strategy at adgroup & keyword level;• optimizing landing pages for improved usability and sales.Finally, I am good with nearly all popular CMS (Content Management System) and can handle some tasks without recourse to your technical team.
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Digital MarketerPlasmolifting World Gmbh Sep 2016 - PresentBerlin, GermanyCreated two websites:1. website on the Thinkific platform which is selling online courses for doctors2. website on PrestaShop for medical goods salesMy main areas of work:1. SEO2. Amazon Advertising & Account Management Services3. eBay Advertising & Account Management Services4. Social Media Advertising (Paid Ads) on Facebook and Instagram5. Work with payment systems: setup and control6. Google Analytics7. Google AdWords8. site building: I… Show more Created two websites:1. website on the Thinkific platform which is selling online courses for doctors2. website on PrestaShop for medical goods salesMy main areas of work:1. SEO2. Amazon Advertising & Account Management Services3. eBay Advertising & Account Management Services4. Social Media Advertising (Paid Ads) on Facebook and Instagram5. Work with payment systems: setup and control6. Google Analytics7. Google AdWords8. site building: I know CSS+html+php (PHP a little) Show less -
Head Of Internet ProjectsAlfa-Leasing Ltd., Subsidiary Of "Alfa-Bank" Aug 2014 - Jun 2017MoscowMy main tasks: lead generation which is converted into applications for leasing.- Management of context advertising in Yandex Direct and Google AdWords;- SEO-optimization;- The development of sections of the site and technical specifications for the change in the form of applications, integrating design, menus, etc. (I am familiar with html, CSS and some programming in PHP);- Web-analytics: data analysis and reporting metrics in Yandex, Google-Analytics (a certificate on the… Show more My main tasks: lead generation which is converted into applications for leasing.- Management of context advertising in Yandex Direct and Google AdWords;- SEO-optimization;- The development of sections of the site and technical specifications for the change in the form of applications, integrating design, menus, etc. (I am familiar with html, CSS and some programming in PHP);- Web-analytics: data analysis and reporting metrics in Yandex, Google-Analytics (a certificate on the Google Analytics IQ);- Analysis of the website performance of the company and individual services. Show less
Sergey Zherdev Education Details
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The Moscow University Of Consumer CooperationEconomy, Commerce
Frequently Asked Questions about Sergey Zherdev
What company does Sergey Zherdev work for?
Sergey Zherdev works for Plasmolifting World Gmbh
What is Sergey Zherdev's role at the current company?
Sergey Zherdev's current role is Digital Marketer.
What schools did Sergey Zherdev attend?
Sergey Zherdev attended The Moscow University Of Consumer Cooperation.
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Sergey Zherdev
Head Specialist Of Certification Autority Division - National Bank Of KazakhstanKazakhstan -
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Sergey Zherdev
Kyiv
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