Promoted as a Business Manager for La-Z-Boy furniture, moved back from UAE to KSA. Main KPIs include:Managing a retail chain of 6 La-Z-Boy furniture flagship stores in KSA, 1 in Bahrain and 1 in Oman.Managing 35 La-Z-Boy distributor stores in KSA, Bahrain and Oman under Bed Quarter and Bed House. Developing and executing strategic plans to achieve sales targets and expand market share.Leading, training and inspiring a team of sales professionals to ensure optimal performance and productivity.Analysing sales and financial reports meticulously to identify growth opportunities and enhance operational efficiencies.Managing inventory levels, implementing pricing strategies, and orchestrating promotional campaigns to bolster profitability.Cultivating a customer-centric environment dedicated to delivering exceptional service and satisfaction.Collaborating closely with marketing teams to devise and implement effective strategies for marketing and advertising.Ensuring strict adherence to company policies, procedures, and industry regulations.Cultivating and nurturing strong relationships with suppliers, vendors, and key business partners.Staying abreast of industry trends, market dynamics, and competitor activities to sustain a competitive advantage.Driving initiatives aimed at continual enhancement of operational efficiency and customer experience.

leading the strategic operations and performance optimization of a distinguished portfolio encompassing 15 luxury retail outlets, spread across the UAE, Bahrain, and Oman. Entrusted with the critical responsibility of sales and distribution of internationally acclaimed premium brands such as TEMPUR, La-Z-Boy, Ogawa, Dunlopillo, Getha, Hefel, and Kuka, within the highly competitive furniture, mattress, and bedding industry.Key Responsibilities:Strategic Leadership: Exhibiting superior leadership capabilities in directing multi-store operations, fostering a culture of excellence, accountability, and superior customer service.Sales & Distribution Management: Overseeing the sales and distribution of globally renowned premium brands, thereby bolstering brand visibility and market share.Business Growth: Nurturing a sales-driven ethos across all operations to consistently drive business growth, revenue optimization, and market expansion, despite a competitive retail landscape.Performance Management: Effectively monitoring and managing performance metrics across all stores, ensuring alignment with organizational goals, and implementing corrective actions when required.Market Penetration: Employing astute business acumen and market insights to establish a strong brand presence across diverse markets - UAE, Bahrain, and Oman.Team Supervision: Supervising a high-performing team across multiple locations, promoting an environment of motivation, productivity, and continuous learning.

Spearheaded the oversight of a team of Brand Managers, orchestrating the group retail business for internationally renowned premium brands including TEMPUR, La-Z-Boy, OSIM, King Koil, Dunlopillo, Spring Air, Getha, KUKA, HIMOLLA, and OGAWA. Primarily responsible for:Guiding Retail Operations, demonstrating proficiency in operational efficiency and effectiveness.Accelerating Business Development through strategic planning and innovative growth initiatives.Administering Key Performance Indicators (KPIs) to track and measure team performance against business objectives.Overseeing Budgeting & Forecasting activities, ensuring financial sustainability and growth.Assuming Profit & Loss (P&L) Responsibility, driving revenue growth and bottom-line results.Harnessing Networking Negotiating skills to foster strong relationships with key stakeholders.Undertaking rigorous Market Analysis to identify trends, opportunities, and competitive landscape.Implementing Performance Management practices to enhance team productivity and morale.Demonstrating Leadership & Coaching skills, empowering team members to exceed their potential.

Served as a Corporate Key Account Sales Manager for Toshiba, entrusted with the comprehensive sales and account management of a robust portfolio encompassing Multi-Function Printers (MFPs), Notebooks, Business Laptops, and advanced IT solutions. Fostering valuable business relationships with corporate heavyweights in Saudi Arabia including ARAMCO, SAMBA, SABB, and Al-Rajhi Bank.Key responsibilities included:Devising and implementing strategic sales and account management initiatives, aimed at bolstering product sales and brand positioning within the competitive technology market.Maintaining a robust understanding of Toshiba's product lineup, leveraging this expertise to cater to the unique business needs of high-profile accounts.Establishing and nurturing professional relationships with key stakeholders within corporate giants, fostering trust and long-term business alliances.Navigating intricate sales negotiations and agreements, ultimately securing lucrative deals and driving business growth.Regularly liaising with clients to ascertain their business requirements, providing tailored IT solutions that enhanced their operational efficiency and productivity.Demonstrating a comprehensive understanding of the dynamic Saudi Arabian corporate landscape, optimizing sales strategies to suit market trends and customer demands.