💼 Head of Demand Generation | Transforming Opportunities into GrowthAs the Head of Demand Generation at MMAG, I lead initiatives that drive business growth across North America and EMEA. With a proven track record in prospecting, client acquisition, and account management, I ensure seamless onboarding and a superior client experience. My role bridges creative strategy and operational precision, fostering long-term partnerships and scaling revenue for the organization.🌟 About MMAG:MMAG is a globally recognized Creative and Lead Generation Agency headquartered in Pune, India. Our expertise spans TOFU, MOFU, and BOFU lead generation, enabling businesses across the US, Canada, UK, Middle East, and India to connect with high-quality prospects. At MMAG, we specialize in delivering tailored strategies that nurture leads at every stage of the sales funnel, turning potential into performance.📌 Core Focus Areas:Crafting data-driven lead generation strategiesEnhancing client relationships and satisfactionDriving revenue growth and market expansionEnsuring alignment between client goals and operations🌐 Let’s connect to explore innovative ways to achieve sustainable growth and enhance your market presence.

Target and secure new business opportunities in US, CA, and UKI markets, focusing on media houses and enterprise accounts.Convert leads to clients through effective discovery calls set by inside sales agents.Manage onboarding processes, including vendor form completion and client account setup.Oversee full lifecycle of client accounts across NAM, EMEA, and IN regions, ensuring monthly order receipt and confirmation.Coordinate with clients weekly and operations team daily to ensure smooth workflow and target achievement.Drive revenue growth through upselling, incremental sales, and managing rush campaigns.

Managed client accounts across NAM and EMEA regions from initiation, discussion, negotiations, finalization, onboarding, client management to project completion.Confirming monthly orders, ensuring compliance with account lists, suppression lists, and program specifications.Maintained weekly client communication and daily operations coordination to meet targets.Conducted rejection analysis and drove revenue growth through upselling and incremental sales.Ensured timely completion of quarterly projects, contributing to consistent business growth.Tracked key performance metrics regularly, ensuring constant improvement in account management strategies over time.Identified new business opportunities by analyzing industry trends and competitor activities.

Managed client relationship with one of their largest clients, IBM, ensuring quarterly order receipt and confirmation.Ensured adherence to account lists, suppression lists, and specifications for all orders.Coordinated with clients twice a week and operations team daily to meet targets and maintain smooth operations.Conducted rejection analysis and ensured timely completion of quarterly projects.Developed a comprehensive understanding of customers'' needs, enabling targeted up-selling and cross-selling efforts.Conducted regular account reviews to monitor progress, identify opportunities, and address concerns.Assisted marketing team in creating promotional materials that resonated with target audience segments effectively.Maximized revenue growth for strategic clients through effective management of sales opportunities.

Led a team of 30-45 BDEs for various campaigns across APAC, US, and EMEA regions.Conducted pre-shift and post-shift team huddles, set daily targets, and implemented floor incentives.Assigned campaigns based on monthly plotter requirements and delivery needs.Briefed team on campaign details and ensured target achievement daily.Managed team attendance, adherence, and leave tracker to maintain low shrinkage.Improved processes and ensured client satisfaction and overall target accomplishment.Mentored junior team members, contributing to their professional growth and development.Supported teams in continuous delivery of quality products and services, enhancing usage and introducing new features.Enhanced team performance by providing expert guidance on critical projects and strategic initiatives.Collaborated with management to identify and prioritize new development concepts