Shaimaa Said Email and Phone Number

• Spearhead transformative marketing campaigns that align with customer insights and drive measurable results across digital channels.• Generate data-driven reports and analyze test campaigns, refining strategies to optimize performance and meet business objectives.• Oversee the development and implementation of product marketing tools, ensuring effective positioning and sales enablement in the local market.• Mentor and guide a team to exceed business goals, ensuring efficient project planning and prioritization.

• Lead the rebranding and relaunch of RSA, positioning it as a leader in the cybersecurity space and an employer of choice.• Develop and execute brand strategies to establish a strong and consistent market presence for the company’s products and services, ensuring alignment with business goals.• Lead and manage integrated communication efforts across digital, social media, PR, and internal channels to increase brand awareness, and position the company as an industry thought leader.

• Managed high-profile partnerships with global brands such as FIFA, AS Roma, FC Bayern Munich, and Boca Juniors, driving mutually beneficial collaborations.• Developed annual marketing strategies and budgets, aligning them with partner goals and ensuring optimal ROI.• Coordinated online and offline activations, fostering engagement through strategic campaigns that integrated multiple stakeholders.• Acted as the key liaison between partners and internal teams, ensuring seamless communication and the fulfillment of KPIs.• Worked with FIFA to organize the 2019 and 2020 FIFA Club World Cup, managing ticketing, hospitality, and accommodations.

• Orchestrated targeted marketing campaigns in diverse airport environments, contributing to the growth of Qatar Duty Free's global presence.• Prepared and analyzed weekly reports on sales and marketing activities, leveraging data to drive promotional strategies.• Cultivated and managed brand relationships, ensuring alignment between Qatar Duty Free and key partners.• Coordinated global campaigns across various subsidiaries and outstations, ensuring consistent brand messaging.

• Developed and executed in-store promotions, producing marketing materials and branding for Qatar Duty Free outlets at Hamad International Airport.• Coordinated monthly promotional campaigns, ensuring alignment with broader business objectives.