Shane Sutton

Shane Sutton Email and Phone Number

General Manager - Business Leadership I Content & Communications Strategy @ Australian Theatre for Young People (ATYP)
madrid, madrid, spain
Shane Sutton's Location
Newtown, New South Wales, Australia, Australia
Shane Sutton's Contact Details

Shane Sutton personal email

n/a
About Shane Sutton

Highly experienced and agile executive-level team leader, driven to oversee the creation of impactful content and communication strategies to drive employee and audience engagement, business diversification, brand awareness and revenue growth. Skilled at driving cross-functional team collaboration in complex businesses, to shape compelling narratives for organisations, their brands and people across all platforms, including print, digital and social media. Formally trained journalist and editor who champions the power of identifying or crafting a compelling story and delivering it in an impactful way - whether via a content or communications plan - to the right audience, on the right platform at the right time. Media expert with excellent communication (written, verbal, interpersonal) and stakeholder management skills. Adept at creating and utilising data and insight for brand-promotion (both internal and external), strategy development and reporting against a range of performance metrics.Demonstrated ability to manage a sizeable P&L, meet cost / revenue budgets and pre-empt or respond accordingly to changing internal or external factors.A leader with extensive lived and formally learned people management skills, specialising in building highly engaged teams with a growth mindset, aligned with company values and strategic objectives. Extensive experience leading through significant industry change and digital transformation.

Shane Sutton's Current Company Details
Australian Theatre for Young People (ATYP)

Australian Theatre For Young People (Atyp)

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General Manager - Business Leadership I Content & Communications Strategy
madrid, madrid, spain
Website:
atyp.com.au
Employees:
36
Shane Sutton Work Experience Details
  • Australian Theatre For Young People (Atyp)
    General Manager
    Australian Theatre For Young People (Atyp) Aug 2024 - Present
    Sydney, New South Wales, Australia
    General Manager of Australian Theatre for Young People, a national company that exists to connect young people with the professional theatre industry locally, regionally and nationally. ATYP specialises in integrating professional theatre practice with supportive youth theatre processes, working with all levels of the arts industry, from the most celebrated national companies to the smallest youth theatres. Our work supports young people from their first theatre experience to their first professional production.
  • Self-Employed
    Content And Communications Consultant
    Self-Employed Jan 2024 - Jul 2024
    Sydney, New South Wales, Australia
  • Are Media Pty Ltd
    Group Publisher, Homes - Vertical Lead
    Are Media Pty Ltd Sep 2022 - Oct 2023
    Sydney, New South Wales, Australia
    Leading the creation of Are Media's first vertical structure (Homes). Transforming content creation teams (print, digital) into a single omnichannel structure with strong content commerce capabilities, launching Home Beautiful website and implementing the roadmap for the launch of a fully integrated e-commerce marketplace. The Group Publisher of Homes is also responsible for all lines of the P&L and facilitating collaboration between the broader business for positive revenue outcomes (marketing, advertising sales, subscriptions, advertising sales, new business, marketplace, affiliate), meeting budget targets, identifying revenue opportunities and overseeing processes, structure, creating team culture and implementing corporate governance. The Group Publisher is responsible for identifying and implementing strategy and the ongoing transformation of teams as the business evolves to meet changing market conditions. This role is instrumental in driving the development of staff skills and opportunities as well as driving increased staff engagement.
  • Are Media Pty Ltd
    Group Publisher - Homes Titles And Puzzles Division
    Are Media Pty Ltd Jan 2021 - Sep 2022
    Sydney, New South Wales, Australia
    The Group Publisher is responsible for all lines of the P&L and facilitating collaboration between the broader business for positive revenue outcomes (marketing, advertising sales, subscriptions, advertising sales, new business, marketplace, affiliate), meeting budget targets, identifying revenue opportunities and overseeing processes, structure, creating team culture and implementing corporate governance. The Group Publisher is responsible for identifying and implementing strategy and the ongoing transformation of teams as the business evolves to meet changing market conditions. This role is instrumental in driving the development of staff skills and opportunities as well as driving increased staff engagement.
  • Are Media Pty Ltd
    Publisher, Homes Titles, Puzzles Division And Specialist Entertainment Interest
    Are Media Pty Ltd Aug 2020 - Jan 2021
    Sydney, New South Wales, Australia
    Promoted to the role of Publisher across Bauer's dynamic Homes publications, the successful Puzzles Division and Specialist Entertainment Publications, including Empire. Responsible for establishing editorial, circulation, marketing and new revenue strategies as well as workflow, staff structure and identifying efficiencies within these valuable brands in an ever and rapidly changing media, client and consumer landscape.
  • Bauer Media Group – Australia
    Associate Publisher Empire Magazine, Australia
    Bauer Media Group – Australia Dec 2019 - Aug 2020
    Sydney, New South Wales, Australia
    While continuing duties as Associate Publisher, reporting to the GM Publishing, across the Homes portfolio and Puzzles, added the role of Associate Publisher of iconic publication Empire, Aust.
  • Bauer Media Group – Australia
    Associate Publisher
    Bauer Media Group – Australia Oct 2018 - Aug 2020
    Sydney, New South Wales, Australia
    Responsible for development and support of publishing strategies for all brands, including Harper's Bazaar, Elle, Gourmet Traveller, House & Garden, Belle and Empire in the extended publishing portfolio as well as workflow, editorial content plans and identifying ongoing efficiencies and opportunities.
  • Bauer Media Group – Australia
    Acting Publisher, Gourmet Traveller
    Bauer Media Group – Australia Dec 2018 - Dec 2019
    Sydney, New South Wales, Australia
    While continuing in Associate Publisher duties across all brands, appointed Acting Publisher Gourmet Traveller. Worked through a cost-saving restructure, refocus on a sales strategy and assisted with the launch of Gourmet Traveller Poland.
  • Bauer Media Australia
    Brands Content Director
    Bauer Media Australia Apr 2018 - Oct 2018
    Sydney, Australia
    Creating and identifying commercial opportunities and strategies, leveraging the trust and influential voices of some of Australia's largest and best-known print-based brands and their affiliate platforms. Creating high-quality content for consumers, valued by clients.
  • Self-Employed
    Brand Content Consultant
    Self-Employed Sep 2017 - Apr 2018
    Sydney, New South Wales, Australia
    Advising across a number of established brands re brand health initiatives (revenue, circulation and structure), business solutions for new publishing brands re content strategy, workflow and revenue strategy as well as content advisory to private sector clients in regards to PR, communications (internal, trade and external) and strategy.
  • Who Magazine
    Editor
    Who Magazine Mar 2015 - Sep 2017
    Sydney
  • Who Magazine
    Deputy Editor
    Who Magazine 2010 - Jun 2015
    Sydney
    Oversee editorial team with responsibility for both print and digital platforms. Liaise with advertisers and represent the Who brand both editorially and in the wider community. Find news and features ideas to populate the title both in print and across digital platforms, create editorial strategies and drive sales.
  • Pacific Magazines
    Senior Editorial - Content And Strategy
    Pacific Magazines Jan 2004 - Dec 2010
    Sydney, New South Wales, Australia
    Senior editorial roles across news, women's lifestyle and entertainment mastheads.
  • Shane Sutton Media
    Freelance Writer / Editor / Media Trainer
    Shane Sutton Media 2001 - 2004
    Sydney
    Contributed news and features stories, with a focus on celebrity and entertainment, to a variety of publications including Empire, Woman's Day, NW, Elle and Rolling Stone. Conducted media training sessions with actors and musicians.Wrote press / media kits for major television, entertainment and music launches.
  • Tv Hits
    Editor
    Tv Hits 2000 - 2001
    Sydney
    Ran all aspects of the magazine, including budgets and meeting circulation and readership goals.
  • Tv Week
    Deputy Editor
    Tv Week 1994 - 2000
    Sydney
    General features writer, focusing on television, music and film. Deputy editor from 1998.
  • Adelaide Advertiser
    Cadet Journalist / Journalist / News Reporter / Music Editor
    Adelaide Advertiser 1989 - 1994
    Adelaide
    Cadet journalist, then news reporter, features writer and then music editor.

Shane Sutton Skills

Digital Media Journalism Magazines Editing Copywriting Social Media Project Management

Shane Sutton Education Details

Frequently Asked Questions about Shane Sutton

What company does Shane Sutton work for?

Shane Sutton works for Australian Theatre For Young People (Atyp)

What is Shane Sutton's role at the current company?

Shane Sutton's current role is General Manager - Business Leadership I Content & Communications Strategy.

What is Shane Sutton's email address?

Shane Sutton's email address is sh****@****.com.au

What schools did Shane Sutton attend?

Shane Sutton attended Australian Institute Of Management, Australian Institute Of Management, 10,000 Hours, Catalyst Ep, Catalyst Ep.

What skills is Shane Sutton known for?

Shane Sutton has skills like Digital Media, Journalism, Magazines, Editing, Copywriting, Social Media, Project Management.

Who are Shane Sutton's colleagues?

Shane Sutton's colleagues are Atypical Walsh, Hayden Tonazzi, Sara West, Nic Prior, Sophie Strykowski, Isaac Harley, William Scougall.

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