WrightWay Beauty Supply is the only black veteran owned beauty supply store in Spokane. We provide specialized hair products, braiding and weaving hair, wigs and a variety of other accessories necessary for ethnic hair care. We also network with local hair stylists who specialize in ethnic hair care and styling. We cater to a population that is underserved in the Inland Northwest, providing our customers the products they want and connecting them with the professionals they need. Additionally, we serve an expanding base of military and health care professionals in the area. Military and traveling health care personnel have come to rely on our ability to order and stock hair care products found only in other regions of the US, making the transitory nature of their profession more stable and less stressful. We are also working with local and state agencies to educate parents who foster and adopt children of color about ethnic hair care and styling techniques.