Head Of Global Influencer Marketing
CurrentGlobal lead for Influencer Marketing at Heaven Media, servicing clients across six continents covering UK/EMEA, APJ, NA and LATAM. Activating multimillion dollar campaigns from the biggest AAA industry names: Sony, Google, AMD, Tencent, Krafton, Dell/Alienware, ASUS, MSI, and more.Mentor and lead a team of talented multinational influencer marketing specialists, across six time zones globally. We emphasize respect, authenticity, and client ROI with every campaign.Development and delivery of go-to-market plans, influencer campaigns, social media campaigns, and creative content plans.Maintenance and improvements on internal and external processes in relation to marketing activities.Development and delivery of new business materials, working closely with the internal New Business team on requests.Stakeholder management for both internal and external stakeholders on behalf of the influencer and social media & content teams.Track, analyse, and present performance of key marketing campaigns.Discover and curate actionable insights for both internal and external campaigns.Maintain up-to-date market research for use by both internal and external teams.Facilitate and contribute to creative ideation.