Shannon Perry Email and Phone Number

• Manage and execute the national annual portfolio of conferences and events, including Venture135 and the flagship Generations Fintech & Insurtech Conference.• Oversee all aspects of event planning, including programming and content development, budget management, contract negotiations, and vendor coordination.• Develop and implement strategies to drive innovation and build inclusive communities in the fintech and insurtech industries

• Manage all stages of the grant process for post-covid programs; awarded SVOG and RRF (to date).• Directed the overall FOH operations & pandemic reopening process, maintaining compliance with CDC and local guidelines. • Implemented a comprehensive new-hire training process and ongoing staff development directives, resulting in decreased labor pars and increased productivity. • Used industry best-practices to streamline and organize large format dining (on-premise and offsite catering).

• Executive leadership, board, and committee support• Certification and accreditation program management• Communication and marketing support, website maintenance and management• Event planning, conference, convention and meeting management, including site selection, on-site logistics, communications, registration, sponsorship and vendor coordination• Program development & strategic planning• Membership management, including database maintenance and retention• Staffing support at all levels

• Solely focused on private dining, catering and event sales, which accounted for 60% of the top-line revenue, while maintaining and often exceeding industry-standard labor and COGS margins. • Produced seamless events that achieved client goals, and exceeded expectations, including a luxury automotive brand launch, themed corporate events, structured meetings, trade shows and vendor expos. • Successfully developed and implemented internal SOPs for inter-department communication, logistics, reporting and administration in order to effectively contract and execute simultaneous events across multiple venues.

• Plan and oversee logistics of events that align with the intended goals and expectations of the client. Counsel clients on industry best practices, and contribute innovative and effective ideas to strategic planning and process analysis. • Work closely with operations team to produce unique events from conception through completion, by liaising with multiple internal departments and third party vendors. Proactively manage financial scope of events, including budget creation, monitoring revenue/expense performance while meeting concurrent deadlines. • Responsible for increasing event sales revenue by executing outbound sales initiatives to drive awareness, implementing lead generating strategies; identifying and pursuing target markets by monitoring venue and community demographics.

• Conceptualized and directed a canvassing strategy incorporating multiple marketing mediums, with the intent to not only introduce and engage prospective clients, but also develop favorable brand alignment. • Traveled to other venues to work as interim Director of Sales, where the primary responsibility was to oversee all Group Sales activities, including a number of high profile and multifaceted events, while also managing budgets, forecasting, weekly and quarterly reporting, contract management, vendor coordination. • Assisted to execute promotional media events, local and national marketing campaigns, generate local sponsorship relationships, manage and execute Public Relations activities.

• Managed all aspects of events and private functions from conception to execution. • Conceived a company-wide strategy for banquet and special events, including staff training, drafting and designing new menus, maintaining budgets, exceeding sales expectations, and implementing an accounting and administration approach to effectively plan, manage and execute simultaneous events• Conceived and implemented a company-wide strategy for banquet and special events, including staff training, drafting and designing new menus, as well as generating an accounting and administration approach to effectively plan, manage and execute simultaneous events.