As a Senior Marketing Associate at MIL Consulting Company, I craft and execute comprehensive marketing strategies to drive brand awareness, engagement, and conversion for clients across various industries. Leveraging my expertise in market research, content creation, and digital advertising, I have successfully launched and managed campaigns across multiple channels, consistently exceeding performance targets.Throughout my career, I have honed my skills in market research, content creation, and digital advertising to develop and execute innovative marketing strategies. From conceptualization to implementation, I thrive on the opportunity to bring creative ideas to life and deliver impactful campaigns that resonate with target audiences.Collaboration is at the heart of my approach, and I excel in working closely with cross-functional teams to achieve shared objectives and exceed expectations. My ability to analyze data and derive actionable insights enables me to continuously optimize campaigns for maximum effectiveness and ROI.Marketing & Communications Areas of Expertise:Data AnalyticsDigital Marketing Social Media MarketingMarketing AnalyticsData visualization & PresentationEmail CampaignsCorporate CommunicationsCross-functional CollaborationClient Management Technical Tools:⚙️ SPSS⚙️ JIRA⚙️ Qualtrics⚙️Agile Methodology ⚙️ CRM Software⚙️ Tableau ⚙️Microsoft Excel (Pivot Tables, Vlookup)
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Market Intelligence AnalystReliasRaleigh, Nc, Us -
Senior Marketing AssociateMil Consulting Company Apr 2021 - PresentRaleigh, North Carolina, United StatesAs a Marketing Specialist with 3 years of hands-on experience, I excel in crafting and executing comprehensive marketing strategies to drive brand awareness, engagement, and conversion. Leveraging my expertise in market research, content creation, and digital advertising, I have successfully launched and managed campaigns across multiple channels, consistently exceeding performance targets. I thrive in collaborative environments, working closely with cross-functional teams to deliver impactful results and contribute to the overall success of the organization. Let's connect to explore how my skills and experience can benefit your team!
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Junior ConsultantTen10 Group Dec 2019 - Oct 2020Raleigh-Durham-Chapel Hill AreaProject Management: Provided weekly updates to the executive team, set KPI goals, and collaborated on independent projects and proposals.Cross-functional collaboration: Worked with global teams to translate client needs into product requirements and created user stories in Jira.Maintained documentation, resolved escalated issues, and performed other key tasks to ensure the success of assigned projects.Created and maintained project plans, track progress, and prepared comprehensive reports for clients and C-suiteDatabase Management: Created SQL databases for stored data and coordinated client and employee communication.Client Management: Ran client meetings via phone, web, and in-person to analyze their current marketing channels and other projects and provided recommendations for improvement. -
Customer Service AssociateNc State Campus Enterprises Sep 2017 - Mar 2019Raleigh-Durham-Chapel Hill AreaAssisted customers with inquiries, concerns, and complaints in person, over the phone, and through written correspondence.Provided information about products, services, fees, and policies, ensuring customer satisfaction.Trained new employees on store policies, customer service protocols, and sales techniques, fostering a team-oriented environmentDelivered outstanding customer service, assisting customers in finding products, answering questions, and resolving issues promptly and effectively.Managed inventory, restocked merchandise, and maintained an organized sales floor. -
Marketing Communications InternHillsborough Street Community Service Corporation Aug 2018 - Dec 2018Raleigh, North CarolinaEvent Coordination: Coordinated internal events and initiatives to promote employee engagement. Aligned events to budget constraintsInternal Communications: Ensured internal communication alignment with company goals and values.Market Research: Collected and analyzed quantitative and qualitative research for improvement recommendations.Social Media Management: Managed and maintained social media platforms, incorporating feedback and implementing improvements. Created video campaigns based on client business to promote tourism for the clients
Sharlene Smith Skills
Sharlene Smith Education Details
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Business Adminstration With Concentration In Marketing -
Master Of Business Administration - Mba -
Master Of Business Administration - Mba
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Business Administration And Management, Marketing
Frequently Asked Questions about Sharlene Smith
What company does Sharlene Smith work for?
Sharlene Smith works for Relias
What is Sharlene Smith's role at the current company?
Sharlene Smith's current role is Market Intelligence Analyst.
What schools did Sharlene Smith attend?
Sharlene Smith attended North Carolina State University, University Of North Carolina At Pembroke, University Of North Carolina At Pembroke, North Carolina State University.
What skills is Sharlene Smith known for?
Sharlene Smith has skills like Marketing, Microsoft Office, Microsoft Excel, Microsoft Word, Leadership, Data Visualization, Spss, Creative Problem Solving, Adobe Creative Suite.
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Sharlene Smith
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Sharlene Smith
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