*Lead IC for the entire Neurology Business Unit sales force (Rare Disease)~150 sales professionals. *Create IC Strategy based on franchise/brand objectives - plan design, modeling, budgeting.*Regularly present to Senior Leadership (VP and SVP): performance results, trends, recommendations. *Rollout, communicate, and train on IC plan for all sales and sales management levels.*Lead quarterly administrative process for IC plan playouts, reconciliation, accruals and quarterly performance/payout analysis and reporting.*Partner closely with VP of sales and head of sales and operations on plan objectives/design, contests, and annual top-performer sales ranking criteria and tracking.*Perform quarterly, semi-annual, and annual IC plan health checks; adjust accordingly based on internal performance and industry/benchmark trends.*Lead the business requirement process and UAT for IC dashboard creation and QC.*Continuous partnership with cross-functional partners: Compliance, Legal, HR, Finance, Data Team, Insights & Analytics Team.

• Lead strategic development and administration for all field-based US AD partners’ incentive compensation plans• Effectively drive business revenue and maximize strategic KPIs via motivating & rewarding IC plans including Commission-based, MBOs, & Performance-Ranking plans as well as quarterly contests and annual awards aligned with new product launch strategies; leverage industry benchmarking data and conduct research to ensure plan & business competitiveness • Lead data management and governance process for integrating new sales data into IC crediting process; create SOP for allocating and crediting sales where limited data exists to ensure fair and equitable IC crediting for all field teams • Manage all new hire IC training, field communications, and creation of standardized field administration documents

• Lead geo-targeted sales and customer analytics for Field Force Sales Leadership in Multiple Sclerosis therapeutic area• Conduct primary and secondary market research for franchise platforms; deliver customer-level analytics to leadership and all stakeholders including franchise marketing and sales leadership teams• Manage consistent reporting model to support daily, weekly, monthly, & quarterly analytic dashboards and insights reports as well as lead effort in ad-hoc analytical support requests for field teams

• Lead pricing strategy for Spine & Sports Medicine portfolios (DePuy Synthes, North America)• Collaborate with multiple cross functional partners to lead initial pricing strategy for portfolio NPI & repricing strategies for current market products • Conduct market research & sales analytics to identify key customer segments and market/business strategy for product launch to fully capture pricing strategy; present to multiple levels of leadership for strategy alignment and business approvals• Utilize LEX & Big Picture marketing frameworks as part of pricing strategies and product lifecycle integration as part of comprehensive analysis and pricing recommendations• Partner closely with internal stakeholders in marketing (regional & global) to identify key areas of opportunity to develop and drive revenue-growth initiatives via pricing exercises and business modeling; RGM (revenue growth model), List Price Updates, product hierarchy and brand ladder management

• Manage third-party data, analytics, and reporting for all Comm Ops Reporting & Analytics across OneMD to include analysis & reporting on sales trends, pricing trends & strategy, opportunity analytics, customer targeting• Lead and manage market analyst direct report; facilitate training & development, manage progress towards goals & objectives• Conduct primary and secondary market research for all franchise platforms; deliver customer-level analytics to leadership and all stakeholders including AVPs, RMs, Marketing Reps, SCG Team• Lead effort in managing all market data sources for Comm Ops R&A including existing data sets as well as leading effort in procuring new data sets through relationships with various industry data providers • Project manager leading modeling of new market data sets, aligning with JnJ customers to deliver opportunity analytics and account targeting; Partner with IT Partners to execute all market data set loads to internal OneMD Data Lake

• Support third-party data reporting and analytic needs of all Medical Device franchise stakeholders and internal/external business partners• Evaluate new market data sources and data sets as well as on-going evaluation of current data sets in order to support evolving business needs; coordinate meetings with data vendors and manage all vendor relationships as related to market data • Partner with internal Johnson & Johnson teams (GBI, HEMA) to integrate current market data & reporting and augment internal data sets• Work closely with business partners to model new data sets for product modeling, aligning with JnJ customers to deliver opportunity analytics and account targeting; Partner with IT Partners to execute all market data set loads to internal OneMD Data Lake

• Support analytic needs of commercial and marketing organization through customer level analytics that focus on total available market and growth opportunities, product launch impact, product maturation analytics, market modeling, and primary/secondary research• Lead and execute primary research projects in both upstream and downstream marketing and align with finance, sales ops and IT to streamline data for market insights reporting on Competitive Intelligence, changing Healthcare Environment, Sales Analytics and Research Insights• Work closely with data-reporting platforms both US and OUS (DRG, IMS, Eucomed) and use COGNOS reporting to facilitate data delivery and provide sales and business analytics for Sales, Marketing, and Commercial Operations

• Built a financial consulting business selling insurance and financial products to individuals and small businesses• Direct sales of financial products through self-built marketing platforms via networking, referrals, and seminars• Managed a book of business of over $10M in investment assets and $25B face value life insurance products• Analyze financial information and client data to formulate strategies for meeting short-term and long-term goals through research, product-modeling and forecasting; Build out detailed financial models and sales dashboards with analytical tools to facilitate business planning, daily sales ops• Partner with sales agent field force to utilize market and client data and competitive intelligence to expose sales opportunities and drive consistent QoQ and YoY growth• Define and manage best practices for marketing campaign execution upstream and downstream to penetrate multiple product lines; Build and execute planning presentations built on client need analysis and update annually

• Analyze product and sales data in designated multi-organizational territory to drive agency sales with consistent quarterly and annual growth• Partner with Field Consultants and Marketing Managers to integrate market data with creative solutions to grow financial and insurance product penetration in specific multi-level, advanced cultural and specialized markets• Develop sales analytics in case reports and action plans to influence product launch impact, marketing campaign effectiveness, and target recommendations for multi-product cross-sell optimization• Provide strategic socialization leadership and consult Product and Sales District Managers to implement marketing and product strategies based on customer financial and data-driven insights