Sharon D. Email & Phone Number

• Led client engagement efforts as the primary point of contact for all clients, fostering strong relationships to enhance satisfaction and retention.• Collaborated cross-functionally with sales, marketing, and enrollment teams to ensure comprehensive client service and alignment with business objectives.• Developed and implemented targeted strategies to grow existing accounts, driving increased revenue while ensuring quality service delivery.

Chicago, Il

• Acted as the primary point of contact for clients in the Distance Learning space, providing strategic direction for program launches in higher education.• Developed and maintained strong relationships with clients to ensure successful implementation and nurturing of distance learning initiatives.

• Led the planning, development, and implementation of highly targeted marketing campaigns for NSA Media.• Managed media budgets and project timelines to ensure successful campaign execution.• Communicated at the senior level to drive business growth and oversee market research.

• Fielded new vendor inquiries and assessed capabilities for media campaigns• Developed and managed digital media vendor database and scorecards• Organized "partner days" with key vendors to foster strong relationships

• Managed over 80 local marketing print and digital campaigns annually at NSA Media• Created and managed multi-million dollar media budgets for campaigns• Conducted research, presented industry updates, and provided strategic counsel• Negotiated media rates and handled all contact points for media authorizations and plan changes

• Developed and maintained strong relationships with internal and external stakeholders to drive strategic opportunities and recommendations at NSA Media.• Monitored industry trends and competitors to inform decision-making processes and generate accurate cost forecasting.• Consulted on key initiatives to drive business growth and enhance overall performance.

• Led a team of three to enhance media database procedures and execute campaign changes at NSA Media.• Identified and implemented procedure enhancements to optimize campaign performance.• Supervised and managed a team to ensure smooth operations and successful campaign execution.

• Implemented media changes and verified data accuracy from internal partners at NSA Media.• Directed all media placement to support team and produced billing reports for efficient operations.

• Executed error-free media buys, tracked insertion orders, and resolved shipping issues for NSA Media.• Negotiated make-goods and deadline extensions, serving as the primary vendor contact.• Developed strong skills in media buying, customer service, and vendor management.

Bachelor Of Arts (B.A.), Public Relations And Advertising

Activities and Societies: Dean's List, PR and Special Events Manager at 88.7, USF Design Group, Saints Ambassador Student Coordinator

Master Of Education - Med, Higher Education/Higher Education Administration