Sharon Seel Email & Phone Number

East Midlands

27 February 2020: Received an 'outstanding' Teaching, Learning and Assessment Observation.Responsible for helping young adults build a career in digital marketing.• On-boarding new apprentices• Developing and running induction programmes• Coaching and assessing apprentices in their workplace • Running lecture based training sessions• Developing and maintaining training materials for Digital Marketing apprenticeships at Level 3 and 4 (Framework and Standards)• Acting Quality Assessor for all Standards before they go to EPA • Currently and in conjunction with a team of developers, responsible for creating content for Babington’s next generation learning portal

Leicester, United Kingdom

Responsible for helping 16 – 19 year old apprentices build a career in digital marketing. • Developing and maintaining training materials for Digital Marketing apprenticeships level 3 and 4 - Framework and Standards• Coaching and assessing apprentices in their workplace • Running lecture based training sessions• Developing and maintaining training materials for Digital Marketing apprenticeships at Level 3 and 4 (Framework and Standards)• Gained a Grade 1 (outstanding) assessment for teaching, learning and assessment in 2016, 2017 and 2018

Leicestershire

Helping SMEs increase their sales potential and apprentices build a career using digital marketing and social media.Responsibilities• Creating, delivering and assessing ESF funded Social Media training courses for SMEs• Coaching and assessing digital marketing apprenticeships at levels 2 and 3

Central England

Responsible for creating content, photo galleries and video across six hyperlocal websites utilising SEO techniques and social media.Initially responsible for oakhampeople.co.uk, later took on responsibility for five further sites across the East Midlands in August 2012, including providing local content for This is Leicestershire.My primary role was to increase the number of unique visitors and page views per site while encouraging local people to get involved, write articles and upload content.

Oakham

Marketing & Communications: Specialising in digital marketing, website traffic growth, research, public relations, channels, CRM, social media, copywriting and content creation and feature writing.Clients• Stamford College - delivering adult learning • Node4 - website content, research, technical data sheets• Girls Drive Better - social media, digital marketing• Policywise - social media, website content, advertising, research, events• Home Straight - website content, social media, PR• Gage Networks – product and competitor research, website copy, sales collateral's• Johnston Press – freelance feature writer and photographer• Xact Document Solutions – research, website and product development, communications• Azure Management Development – development of training material, website design and developmentContractor with BluSky Marketing Limited working with:-• Stephen George & Partners Architects & Planners – research, experience survey, PR• Benders Paper Cup Company – website copy, PR• Calmspace Limited – research, website development, event management• Barclaycard – brand development, team building• Duncan & Topliss – experience survey

Nottingham, United Kingdom

Responsible for managing a team to develop, implement and manage the strategic marketing and communication plan, including:-• Corporate branding and identity• Website management• Communications• Marketing programmes and campaigns• Customer Relationship Management• Pricing, discount levels and compensation• Environmental policies and procedures• Incentives• Interim HR Manager with responsibility for developing, implementing and managing HR processes and procedures across the Group

Uxbridge

Responsible for managing a team to identify, recruit, motivate and manage two-tier channel partners across the UK and Europe. Successfully achieved 20% channel growth and country specific market share targets. The Channel eventually exceeded 2,750 partners.Specifically, this included responsibility for:-• The channel value proposition• Developing routes to market to expand sales coverage• The channel communication process• Channel branding and reward programme• Channel Relationship Management• Channel pricing, discount levels, business tracking and forecasting• Training & development• Product launch• Pan European sell-out database

Woking

Responsible for managing a team of six and a £1.4M marketing budget to achieve a group sales revenue target of $75M and unit plan of 30,000. Responsibilities included:-• Developing the UK channel marketing plan• Strategic and tactical marketing programmes and campaigns• Channel pricing, discount levels, business tracking and forecasting• Channel communication process• Product launch, training and pricing strategy• Channel branding • Reward and recognition programmes• Events and incentives• Managing relationships across business divisions, agencies, consultants and third parties

Hemel Hampstead

Establish new dealers and manage existing ones. Provide sales force training on copiers, printers, word processing systems and software packages. Promote campaigns and incentives to dealer SMT's and their sales force and monitor and communicate results.