I worked in the fintech domain at Comviva, a global leader in digital solutions for telecom and financial services. I have a bachelor's degree in information technology from Ramaiah Institute of Technology and I am currently pursuing a master's degree in management information systems from Texas A&M University - Mays Business School. My core competencies include user research, computer science, and qualitative and quantitative research methodologies.In my current role, I implement end-to-end go-to-market strategies for mobiquity wallet, a digital payments platform that serves over 70 million customers worldwide. I also administer A/B testing, engage with customers and stakeholders, optimize automated systems, and revamp dashboard designs to enhance customer experience and satisfaction. I collaborate with cross-functional teams to deliver innovative and scalable solutions that align with the product vision and business objectives. I am passionate about creating value for customers and solving complex problems with data-driven and user-centric approaches. I bring diverse perspectives and experiences to the team, as I have worked as a software engineer and intern at Comviva, where I designed and integrated smart network token systems, developed and implemented control frameworks, and spearheaded business process integration for the EMEA/GDPR region.