Shathir Saibo Email and Phone Number
A Chartered Marketer and over 20 years of experience in Sales ,Marketing and Business development.My experience spans in various industries where successfully led teams ,led Sales Strategic initiatives and driven growth in difficult regions and more over a task oriented individual with proven track record performance, committed to excellence and ability to adapt in any competitive environment
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Regional ManagerDialog Axiata Plc Mar 2020 - PresentResponsible to plan sales activities to achieve targets stipulated by relevant business units. -
Manager-Sales And MarketingMsd Baurs Jul 2017 - Jan 2019In charge of overall operations adhering to strict guidelines and policiesLiaise and execute with Tender, Compliance and Registration under my purviewDevelop, execute and review the marketing strategy and promotional mix of the business unit in order to ensure short and long term objectives for market share and unit sales.Review market data, analyze competition and develop robust marketing plans and ensure preparation and implementation of business plan in order to drive market share.Devise market/Competitor intelligence strategy for the business, develop mechanisms to ensure marketing team is aware and report information through formal channels, validate and collate same to ensure that key decisions are made.New products to ensure proper implementation to achieve both short and long term objectives.Provide appropriate training and development to sales force to ensure competitive advantage in market place.Liaise with sales management and field forceEnsure appropriate development training and management of performance for staff to ensure excellent execution.Maintain necessary contact with KOLs, customers and industry representatives to achieve the objectives of the company.
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Territory Business ManagerGlaxosmithkline Pharmaceutical Jan 2015 - Jun 2017Provide guidance, direction and motivate Medical Promotion Delegate to develop and execute the business plan for respective portfolios in order to achieve business objectives in the area.Develop area business plan by effectively identifying territory overview and brick level performance, focus areas and action plans. The Medical Promotion Delegates individual business plans also need to be evaluated and incorporated into the area business plan.Assessment of Patient Focus Selling and business planning of all MPDs in the territory.Monitor and ensure the doctor reach and coverage targets of the MPDs are achieved.Developing the must-see list {MSL), tour plan to achieve the doctor coverage targets as specified by the business units.Actively conduct coaching and development of the sales force as per set GSK guidelines, disseminate necessary information. Allocate responsibilities and evaluate performance, maintain discipline in order to ensure that skills and competencies are developed to achieve results. Evaluate and recommend new business opportunities in the area in line with business priorities.Ensure that the sales forces abide by the GSK code of conduct and marketing and promotion code and as per GSK guidelines in order to sustain the corporate image.Review distributions and inventory of stocks as the stockiest/distributors to assist distribution team to ensure that GSK guidelines are met in stock holding capacities, quality assurance, documentation and ethical practices.Corporate with distribution team to ensure the stock availability in the area.Coordination with the distributor sales representatives by following up with the DSR itineraries.Build a superior corporate relationship with the HCPs in general and KOLs in particular in the area and build a network with them so as to develop a strong relationship.
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Area Coordinator (Dpk} Disease Product KnowledgeGlaxosmithkline Pharmaceutical Jul 2013 - Dec 2014Lead the execution of the business plan in the area under purview and review contribution of focused brands in terms of sales, market share and growth retrospectively whilst providing guidance, coaching and development to the sales force to ensure business objectives are met
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Key Accounts Coordinator (Dpk) Disease Product KnowledgeGlaxosmithkline Pharmaceutical Apr 2013 - Jul 2013Lead the execution of the business plan in the area under purview and review contribution of focused brands in terms of sales, market share and growth retrospectively whilst providing guidance, coaching and development to the sales force to ensure business objectives are met
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Medical Promotion Delegate-Brand Development And Corporate Sales-VaccinesGlaxosmithkline Pharmaceutical Jul 2011 - Apr 2013Functions and Responsibilities - Helping in the successful development and sales of a niche brand of vaccines. Handling more than14 brands for its development and growth to achieve the target objective. Marketing in terms of promotion to increase the brand awareness among target customers change and challenge the mind set of customersAttending trade fairs, exhibition, seminars and conference to promote brands.
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Customer Service AssistantTesco Retailer (United Kingdom) Jan 2009 - Jun 2011Deliver excellent customer service. Active member of stock management and cash management. Active member of the trade channel sales.Performed business development activities in the retail sector.Report directly to Store manager in charge
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Medical Promotion DelegateGlaxosmithkline Pharmaceuticals Apr 2004 - Oct 2007
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Sales RepresentativeNightingale Papers Jul 2001 - Dec 2003
Shathir Saibo Education Details
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Agile Transformation -
GreenwichMarketing Management Strategy -
The University Of GreenwichStrategic Marketing Communications And Management Operations -
Marketing Management -
Belvoir College International ,ColomboScience Medium -
Marketing
Frequently Asked Questions about Shathir Saibo
What company does Shathir Saibo work for?
Shathir Saibo works for Dialog Axiata Plc
What is Shathir Saibo's role at the current company?
Shathir Saibo's current role is Chartered Marketer.
What schools did Shathir Saibo attend?
Shathir Saibo attended Bcs Sri Lanka Region, Greenwich, The University Of Greenwich, Cim | The Chartered Institute Of Marketing, Belvoir College International ,colombo, Sri Lanka Institute Of Marketing-Slim.
Who are Shathir Saibo's colleagues?
Shathir Saibo's colleagues are Tharindu Dissanayake, Isuri Wijerathne, Harith Wick, Rinzy Ousmand, Sobanan Antan, Ayesha Sanjeewani, Dar_shan_ Chandrasegaram.
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