In my previous role as a Regional Marketing Manager for MNP LLP, I developed and delivered creative and strategic programs and partnerships that translate the firm’s objectives into market-appropriate media, messages and methodologies. Over the last three years, I have built and promoted the MNP brand in new and existing markets to create and sustain market advantage positioning the firm for success.

As the Programs and Recruitment Advisor I am responsible for attracting and advising students, candidates and work force participants into the CPA career path and education programs in Nova Scotia and Bermuda. Using my strong customer service and relationship building skills I manage all enquiries in Nova Scotia and Bermuda related to eligibility and certification in education and work experience towards the CPA designation.

As a Direct Marketing Advisor I’m responsible for promoting Russell House Marketing products and services. My role allows me to educate current and prospective customers on direct marketing strategies for their marketing campaigns. As an advisor I’m responsible for planning, executing and analysis of clients direct marketing campaigns. Currently, I provide account management for a portfolio of existing clients. My duties include preparing quotes, establishing pricing for campaigns and post campaign analysis. In addition, I actively search for prospective clients to increase overall revenue and profitability of Russell House Marketing.

Russell House Marketing is a direct mail firm that provides clients with strategic consulting on Direct Mail Campaigns, Database Management, Offset and Variable Printing and Mail Preparation. As a Project Coordinator I am responsible for coordinating clients direct mail campaigns and generating new business opportunities.

Manage a portfolio of commercial clients in retail industry, while responding to client's issues and concernsUse strong leadership and interpersonal skills to develop and manage close relationships with trade partners, while negotiating sales strategies and achieving business objectives Manage sales in excess of $1 million/month Responsible for more than 70 commercial clientsPrepare presentations to promote and educate retailers on brand categoriesEngage in a wide variety of Finance, Marketing and Public Relations activities Negotiate and enforce multiple contractual agreements between Imperial Tobacco Canada and clientele.Secure, influence and correctly capture sales orders from clientsAchieve market demand by maintaining ideal inventory levels and achieving distribution targets for the given brand portfolioAccurately record inventory levels, monitor contract compliance and capture sales orders from retailers

Contributed to business development through marketing initiatives Reported, analyzed and targeted new and current commercial accounts to ensure overall growth in the Cold Drink marketAssessed needs of prospective customers and personalized products and service based on their needsCommunicated with multiple departments to ensure accurate delivery of product and equipment Prepared and delivered sales presentations to potential customers Provided excellent account management to the wholesaler and TPO channel Developed sales with prospective Cold Drink customers.Secured new and competitive accounts based on potential volume and operating incomeSet up new accounts and determined appropriate brands, packages, and equipment placementsCompleted IRRs when required to establish contracts for prospective customers Responded to customers inquires, concerns and issues in a timely manner

Fostered the growth of business in the Nova Scotian Black CommunityManaged strong workload including multiple projects and assignments efficiently, while meeting deadlinesConducted various entrepreneurial and educational workshops to diverse community groupsWorked closely with community organizations to assist with entrepreneurial and community development Provided exemplary account management and managed client performance through various stages of entrepreneurial development Arranged networking opportunities to attract potential clients and developed business relationships with strategic partnersDelivered presentations to a variety of diverse groups Assisted entrepreneurs in preparation and development of business plans and proposalsAided entrepreneurial development, education and training in the Nova Scotian communitySupported clients in the refinement of business ideas through research and access to government resourcesPrepared and presented client loan application at monthly board meetings Prepared monthly/quarterly financial progress reports outlining status of current client base

Successfully completed a one year contract, while teaching English aboardCommunicated effectively with students, teachers, and administration on curriculum, workshops and presentations Effectively taught English as a second language to students of various skill levels and ages Worked in partnership with teachers and administration in a team environmentGraded and evaluated students' progressDesigned and implemented course material for students