Shayne Nast Email & Phone Number

Chicago, Illinois, United States

Dallas-Fort Worth Metroplex

• Worked with 5 experienced Accounts Executives on the Dallas-Ft Worth Interconnect team to grow advanced revenue 20%+ each year.• Established new agency business - anywhere from small to mid-sized local shops all the way to major Holding Companies nationwide.• Acted as the subject matter expert on new/existing Publisher and data partners, digital and programmatic industry trends, and Spectrum's advanced portfolio of products - including 200+ audience segments and addressable targeting. • Maintained cross-functional relationships within Spectrum Reach among product teams, local and national sales, research, sales support, operations, etc.

Dallas/Fort Worth Area

• Responsible for prospecting local businesses in DFW and creating multi-screen advertising solutions to fit their needs.• Secured new business revenue all 12 months of 2021.• Worked with traditional linear buyers and agencies to trust our advanced products, ending 2021 with 16 out of 26 active accounts implementing digital.• Expert in Spectrum Reach data-driven products and Strata, Nielsen, Comscore, Salesforce, etc.

Dallas/Fort Worth Area

• Managed all Dallas buys out of Ampersand Chicago, Detroit, Atlanta, Dallas, New York, Los Angeles and Minneapolis.• Winner of the Quarterly Sales Inventive totaling at 110% of our National budget only awarded to 14 specialists in the country.• Assisted NSM with the avail process and assembled media packages catered to the client’s demographic/CPM/CPP goals.• Responsible for the maintenance behind FCA (Dodge, Jeep, Ram, Chrysler) ($1.6M),Sleep Experts, Academy Sports, North Texas Honda & more.

Chicago, Il

• Planned and successfully executed over 50 promotional events for two majorradio stations in Chicago• Promoted various products given by our sponsors including Chicago Blackhawks, Coca Cola, Starbucks, Chick-Fil-A and Lipton Tea