Shay Sturghill Email & Phone Number

Charleston, South Carolina, Us

• Initiate communication to Corporate clients regarding upcoming renewals in a timely manner to ensure anticipated gross revenue meets budget. • Ensure a seamless renewal process for the client and foster a partnership to retain business, prevent churn and increase revenue levels. • Meet quarterly quota by closing out interrupted renewals by end-of-month• Calculate and apply company supplier price increases to annual renewal fees and negotiate fees when necessary. • Transition legacy clients to standard service agreements by negotiating terms and escalating to legal if needed. • Review language terms and address contract concerns to mitigate any business risk. • Update Management on all renewal opportunities, possible at-risk accounts or escalated issues.• Partner with multiple teams on account upgrades, support and technical items and additional subscription services. • Present additional revenue opportunities when necessary and collaborate with Sales on executing strategic growth plans.

Charleston, South Carolina, Us

•Achieved client retention rate by implementing tailored success plans and consistentlyexceeding customer expectations, leading to increased revenue and positive brandreputation.•Managed client issues and escalations within the SLA requirements, resulting in a boost incustomer satisfaction and improved retention rates.•Served as the primary point of contact for clients, ensuring their needs were met andfostering strong relationships, leading to increased customer retention and loyalty.•Delivered comprehensive client KPI reports through proactive tracking and reporting,resulting in heightened program engagement and ongoing support for client initiatives.•Improved website launch success through meticulous QA testing, content setup and swiftresolution of post-launch issues leading to improved user experience.•Facilitated cross-departmental communication with Sales, Processing, Engineering andProduct teams, leading to continue overall customer satisfaction.•Identified any upsell and cross-sell opportunities by addressing customer pain points,resulting in higher revenue and improved client relationships.

Dallas, Texas, Us

•Managed a top five revenue-earning portfolio account, resulting in an increase in annualrevenue and strengthened client relationships.•Identified optimal digital marketing channels and software solutions, resulting in aincrease in online engagement, improved brand visibility, driving significant revenuegrowth for clients.•Directed and coordinated a cross-functional team of members to successfully executeongoing SEO, email, paid search, creative and development projects, providing a clearscope on tasks for on-time project delivery.•Successfully managed project timelines and provided weekly status reports whichincreased project efficiency, client confidence in project progress and improved clientcommunication.•Contributed to annual strategy sessions, leading to the creation of innovative campaignsand promotions to boost sales and customer engagement online and in-store.•Support business development activities by researching and executing new platformtechnology and identifying current customer challenges by offering software solutionsrelevant to their needs.•Leverage consumer insights, strategic analysis, competitor intelligence, market trends,and a thorough understanding of emerging technologies to recommend software andplatform enhancements to current and prospective clients.•Provide strategic analysis of campaign performance using analytics, and determine theappropriate KPI’s that meet client goals and business objectives.

Plano, Texas, Us

• Supports and participates in developing, forecasting, communicating, and planning website marketing activities with the objective of driving conversion and increasing purchase behavior. • Partner with the merchandising team to optimize pricing strategy to minimize channel conflict. Conduct periodic price shops of key competitors and provide recommendations.• Analyze and optimize key web analytics to identify merchandising opportunities that increase site conversion rate, average order sales, and customer satisfaction. Track customer sales activity and product preferences. • Monitor online sales and profit performance and make recommendations based on key performance indicators.• Strategize plans to implement marketing, merchandising, and branding projects online to drive traffic and increase conversion on the site. • Support and participate in the development of competitive online merchandise plans relevant to the JCP.com customer based on analytics, merchandise trends, and customer behavior. • Make recommendations regarding merchandise and promotional plans, actual performance versus plans, and clearance recommendations for JCP.com.

Dallas, Texas, Us

• Manage and merchandise luxury designer websites hosted by Neiman Marcus• Uploaded merchandise product pages and ensured items were properly shot, color corrected, proof read and falls were FTC compliant. • Collaborated with Photography, Production, and Creative teams to successfully execute emails, website updates and national digital campaigns.• Present ideas to vendors for any merchandising opportunities, site design changes, ways to maximize sales growth, and the execution of loading product to the site to support special events, promotions and national campaigns.• Generate weekly sales reports for vendors and internal merchants that include weekly and monthly gross demand and net shipped sales, key drivers for the site as well as conversion rates and sales demand for marketing performances. • Manage vendor email and homepage seasonal marketing calendar and work with Marketing, Buyers, Creative and Photography to make sure editorials are shot and color corrected, in stock for the launch date, and URL’s are properly working.

Plano, Texas, Us

• Assist Product Development Managers with development of merchandise assortments for specific brands.• Creation and management of product line sheets for Buying, Product Development and competitive market shopping.• Management of department Cycle Time Reduction calendar.• Sample tracking, delivery, and shipment of prototypes, wall samples, confirmation samples and swatches.• Liaison between Buying dept., product development, and direct and indirect suppliers to coordinate and schedule meetings.

• Assist buyer in sourcing and selecting new vendors and merchandise for stock and company website. • Responsible processing the exchange or return of items to the vendor. • Placing special and custom orders for drop shipment to customers• Adding, removing, and updating stock updates and back orders on company website. • Design of custom t-shirts using Adobe Illustrator and Corel software.• Color placement and clean-up of spirit item jpeg designs using Photoshop software.• The supervision, quality control, and order confirmation of artwork for custom products.

Bachelor Of Science

Fashion Merchandising And Marketing