Shea Barr Email & Phone Number

Philadelphia, Pennsylvania, United States

Managed Team of 12 highly motivated sales professionals focused on providing the best customer experience in online gaming. Directed VIP marketing strategy enabling incremental Gross Gaming Revenue and accelerated business growth. Created a welcoming and motivating sales culture that allowed team members to excel and reach their full potential.

Greater Philadelphia Area

"Changing The Way The World Drinks"Cube Methods Inc., produces the world first commercial coffee ice cube machines. No more watered down iced coffee or cold brew. Just pure coffee products! Works well in blended coffee drinks and cocktails too. Increase margins and customer base all while knowing you serve the purest product possible.

Greater Philadelphia Area

Creating unique and dynamic gaming experiences for guestsDriving incremental business through proven prospecting techniques and value driven offers tailored to guests behaviorsProviding all-star service throughout the sales cycle- acquisition, development and account maintenance

Philadelphia, Pennsylvania

Hand selected to participate in the Executive Development Program. Advertising expert and PR rock star including traditional social and alternative marketing channels. High energy business developer and innovative marketing leader.Experienced in leading marketing teams, project and agency management.

• Develop and execute organizations strategic marketing plans• Selected member of the Content and Message Development Advisory Team• Brand Ambassador – responsible for continuous improvement of the “customer experience”• Oversight of Strategic Sales Business Partnership Program• Manage staff of 51 -sales and marketing personnel• Responsible for retention management/guest development initiatives – delivering improved EBITDA• Implemented budget savings program (improved planning and purchasing processes) delivering expense reduction for calendar years 2015 and 2016• Manage all aspects of sponsored “special events” execution

• Responsible for developing and implementing client service standards• Developed client retention “best practices” playbook• Developed data analytics dash-board to improve marketing plan spend• Managed department budget• Supervised customer experience team

• Consistently created unique promotions and special events that succeeded in driving incremental business above planned financial goals by 13%• Designed programming to increase quality of the overall customer experience as measured by financial success and customer surveys• Awarded “Harrah’s Philadelphia Star Performer 2012” for continued commitment to customer service and growing bottom line financial success departmentally• Active leader in the organizations “Continuous Improvement Strategies Workshop” focused on operation efficiency• Conceptualize, develop and execute special events, major concerts and promotions to different market segments• Championed innovated marketing strategies that yielded positive impact to company financial results years 2010 and 2011• Create social media campaigns highlighting key marketing messages improving customer engagement by 75%• Manage all aspects of motor coach department including conducting sales calls and attending networking events

• Managed Temptations Buffet staff of 30 - 35 unionized employees• Responsible for the day-to-day operation, including creating and managing staff schedules of a high- volume restaurant with annual revenue of one million dollars• Effectively managed inventory levels reducing waste while improving employee efficiency