Sheena Miles, Msc Email & Phone Number

United States

Schaumburg, Illinois, Us

Why I was hired: I joined the AI team to leverage my 15+ years in revenue generation and strategic business growth, complementing our Director of AI's technical skills. Together, we ensure AI projects align with the company’s Strategic Initiatives and timelines, driving measurable results through implementation of AI.Goals of the AI team: Our AI team focuses on leveraging AI to identify opportunities within our product, enhancing customer satisfaction and driving additional revenue. Additionally, we are focused on driving efficiencies across each department through the identification and adoption of the appropriate AI tools. We are committed to fostering a culture of innovation, continuous improvement, and compliance with industry standards.Key responsibilities:•Leading and managing AI projects from inception to completion, ensuring alignment with business goals and timelines.•Partnering with the Director of AI to develop and deploy strategies for AI model and system utilization.•Collaborating with engineering, product, and business teams to implement AI-driven solutions that enhance operational efficiency and customer satisfaction.•Providing strategic direction and guidance on AI initiatives, fostering a culture of innovation and continuous improvement.•Working closely with security teams to evaluate and secure AI tools, ensuring compliance with industry standards and improving security posture.•Engaging with internal groups to promote AI literacy, adoption, and innovation.

Schaumburg, Illinois, Us

San Francisco, California, Us

Burlington, Vt, Us

Melbourne, Victoria, Au

Fragmented customer data = fragmented customer experiences. Lexer’s Customer Data Platform helps retailers genuinely understand their customers and engage them with the experiences they deserve. Built for retail, our tools and team help you master your customer data at every touchpoint—from marketing to sales to service—so you can deepen customer loyalty and drive profitable growth.

San Jose, California, Us

B2B marketers launch, find and scale their best-performing ad campaigns to revenue with Metadata.Metadata’s patented technology executes thousands of B2B campaigns in a matter of hours, automatically optimizing campaigns for pipeline impact at a velocity that is not humanly possible.Demand marketers from Zoom, G2, Workato, Okta and ThoughtSpot all trust Metadata’s technology to power their demand generation programs.

Traveled to various countries in Europe after grad school. Returned to the US during height of pandemic lockdown.

Madrid, Community Of Madrid, Es

Relevant Coursework:• Big Data Technologies: SQL, Hadoop, MongoDB, HBase • Applied Statistics and Data Science: Machine Learning, NLP • Business Transformation: Data Visualization, Recommendation Engines, Agile • Industry Specific Analytics: Retail and Consumer, Travel, Marketing Intelligence, Digital, Smart Cities• Academic projects: IBM Watson Challenge, Microsoft Azure Computer Vision Challenge

Bellevue, Wa, Us

★ Served as the architect of effective marketing initiatives to drive sales for 105 store locations, successfully capturing $4MM in new monthly incremental revenue.★ Maintained accountability for a combined annual marketing budget of $1M while identifying key marketing channels and optimizing spend.★ Strengthened the visibility of the brand among key interest groups through targeted marketing campaigns; served as a representative of the brand in all North Florida community relations and spearheaded expansions and product launches in Tallahassee and Jacksonville.★ Built relationships with strategic partners to create and implement market strategy. ☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲ABOUT T-MOBILET-Mobile International AG is a German holding company for Deutsche Telekom AG's various mobile communications subsidiaries outside Germany. Based in Bonn, Germany, its subsidiaries operates GSM, UMTS and LTE-based cellular networks in Europe, the United States, Puerto Rico, and the U.S. Virgin Islands. The company has financial stakes in mobile operators in both Central and Eastern Europe.

Bellevue, Washington, Us

MetroPCS acquired by T-Mobile in 2012★ Coordinated and executed all facets of marketing events in five markets, including Louisiana, east Texas and southwest Arkansas; worked closely with media representatives in each market.★ Managed an annual budget of $120K for promotional items, sponsorships, and other marketing spend.★ Supervised the brand ambassador team, consisting of a market manager, team lead and 40 brand ambassadors.★ Served as a trusted advisor and mentor to 17 dealers in 55 stores, providing guidance and direction with respect to marketing budgets and promotional events.★ Built competencies in marketing and product knowledge through internal training and professional development meetings.★ Leveraged the power and strength of social media to increase audience engagement.☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲☲ABOUT METROPCSDallas-based MetroPCS Communications is a provider of no annual contract, unlimited wireless communications service for a flat-rate. As the fifth largest facilities-based wireless service provider in the United States, MetroPCS has been able to deliver on its promise to provide a quality customer experience for an incredible value by consistently innovating and implementing the most advanced technology to enable and maintain its low-cost operating structure.

★ Developed a campaign to create a base of e-Commerce customers for LSU merchandise, leveraging insights into consumer behavior and marketing to build and launch promotions.★ Coordinated promotions and events in conjunction with university events to maximize exposure and revenue generation; used on-line social media campaigns to promote events and drive attendance.★ Supported operations through 5 sites supporting 5 independent universities.★ Managed an effective email marketing campaign, directing email blasts over 5,000 customers; defined and influenced website development, crisis communications protocol, help policies, and product descriptions.

★ Showcased the benefits of doing business in Louisiana through the support of 5 groups involved in multiple business campaigns, with a focus on domestic and international professionals and consumers in the travel industry; led tours and site visits.★ Contributed to the development of the Louisiana Music Trail, working in collaboration with the Product Development team and the Convention and Visitor’s Bureaus.★ Leveraged market research and understanding of consumer behaviors to develop effective marketing programs and sales initiatives.

Master'S Degree, Big Data, Ai, Machine Learning

B.S., Marketing