Fragmented customer data = fragmented customer experiences. Lexer’s Customer Data Platform helps retailers genuinely understand their customers and engage them with the experiences they deserve.
A SINGLE CUSTOMER VIEW
> Combine all of your purchase, product, loyalty and engagement data into unified customer profiles that marketers can understand and use.
> Enrich your 1st-party data with 3rd-party demographic, location, propensity to buy and lifestyle data.
ENHANCED CUSTOMER PROFILES
> Intelligent profiles summarize products purchased, campaigns engaged with, orders made, where they prefer to shop and more.
> Predict lifetime value, next likely purchase date, which product they’ll buy next, which channel to reach them on and churn risk.
ACTIONABLE CUSTOMER INSIGHTS AND HIGH VALUE SEGMENTS
> Create and compare customer segments using attributes like RFM purchase behavior, product interests and channel preferences.
> Identify and engage high value customer segments and lookalike audiences.
> Identify and reengage inactive and lapsed customers.
EFFORTLESS AND EFFECTIVE TARGETING
> Quickly activate audience segments in your digital channels with as little as 3-clicks.
> Combine or exclude auto-updated audiences for highly targeted campaigns that require less effort.
MARKETER-FRIENDLY DASHBOARDS
> Know how much every segment spends, on what products and when.
> Understand where your sales are coming from and the impact of your marketing.
> Identify growth opportunities in just a few clicks - no data science required.
Lexer Engage is an easy-to-use customer service hub for communicating with your customers via social media and email.
PERSONALIZED CUSTOMER CARE
> Holistic view of each customer contains 1st party and social data
> Fast, simple, and intuitive workflows
> Centralized inbox
> SLA & team reporting
> Recommended responses
Company Details
- Employees
- 67
- Founded
- -
- Address
- 86 Inkerman St, St Kilda,australia
- he****@****exer.io
- Industry
- Technology, Information And Internet
- Website
- lexer.io
- Keywords
- Social CRM, Lead Generation, Research, Marketing, Measurement, CDP, Customer Data Platform, CRM, Analytics, Business Intelligence, Digital Marketing, Data Integration, SaaS, Predictive Analytics, High Value Customers, Marketing Automation, Data Enrichment, Big Data, Data Analytics, Unstructured Data.
- HQ
- Melbourne, Victoria
- Competitors
- Attentive, Make Retail, Yotpo, Go1, Zitcha, LEXER, Flagship, Dabble, Instant, aCommerce.
Lexer Questions
Lexer's website is lexer.io
Lexer's LinkedIn profile is https://au.linkedin.com/company/lexer
Lexer has
67 employees.
View email and phone details for 67
employees at Lexer.
Lexer's industry is
Technology, Information and Internet
Lexer's support email address is hello@lexer.io
Lexer's categories are Technology, Information and Internet
Lexer's founding year is 2010
