"Sheena Brady is the founder of Tease, a certified B-Corp that meets the intersection of beauty and wellness with flavor and function filled tea blends and aligned self-care essentials. Having created the world’s first fully biodegradable and refillable tea collection, Sheena is setting a new standard for sustainability in the wellness industry.With products available in over 700 retail locations across Canada and the US, including Whole Foods, Indigo, Well.ca, and The Detox Market, Tease continues to redefine your everyday beauty & wellness rituals one sip at a time."----I turned my side hustle into a 7-figure wellness brand and raised funding for 15+ companies.But I had no business starting a business.→ No capital.→ No network.→ No experience.→ No support system.→ Business school dropout.→ Repeated grade 9 math 3 times before passingEverything was learned and figured out in real time.To add to the challenges, I learned that as women, we often have to work twice as hard to get taken half as seriously. So we sacrifice our wellness, rituals, and sometimes our values to make up for it. The impact? Slow deterioration of our self worth. That was me at the beginning of my career:→ Coffee-fuelled addiction to get through the days.→ Wine induced sleepiness to help achieve a ‘good night's rest’.→ Putting everything and everyone around me first, ahead of myself.→ People pleasing my way through life to not be seen as unliked, aggressive, assertive or too much. Rinse. Repeat.No matter how much I sacrificed, I never felt like I belonged in the traditional business world.And that ended up being the best thing for me:I discovered my worth not as a result of how well I fit in, but by the impact I created when I invested my energy for the people, communities, and things I cared about most.But here’s the most important thing about impact: It starts with prioritizing yourself first.When you take everyday moments, and transform them into an opportunity to invest in your growth & wellbeing, you are better equipped to create a transformational impact around you.Today, I’m on a mission to democratize wellness.Not as a luxury, but as a non-negotiable for every woman.That’s why I build businesses with impact and invest in women founders building with impact.My journey has taught me this:What makes you “bad for business” is what makes you “good for humanity”.And good humanity ends up being the best business.