Sheila Burns Email and Phone Number

A dynamic marketing and sales professional that can think strategically as well as execute day to day. Strong global leadership skills with a proven track record of managing teams worldwide to achieve company goals. Demonstrated success in building and refining product portfolios, product launch in both systems and reagents, product positioning, building brands, pricing and supporting promotion using both traditional and electronic media. Trusted professional who can grow and develop teams to achieve excellence. Successful track record in attaining sales targets and meeting launch deadlines.Accomplishments: Marketing integration lead for the Applied Biosystems brand into LIFE Technologies; Integrated the LSR brands into Fisher Scientific (Pierce, Endogen, HyClone, Dharmacon, Mimotopes, ABgene) Successfully led yearly market planning process for Applied Biosystems Revised strategic plan and developed product pipeline for MDx at Luminex Led and grew high performing marketing and sales teams  Launched hundreds of products into the LSR global market; successfully launched diagnostics products and systemsSkills: Account development Global budgeting Integration  Market intelligence Marketing communications Portfolio development Pricing Strategic marketing Voice of customer