Shelby Perkins work email
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Shelby Perkins personal email
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As an experienced marketing consultant and product owner, I have consistently leveraged my skills in digital strategy, cross-functional team leadership, and technical SEO to deliver comprehensive solutions for high-profile clients. My unique blend of SEO expertise, hands-on technical experience, and a strong ability to collaborate with engineering teams sets me apart in both SEO and product management roles.I am passionate about technology and continuous learning, which allows me to effectively communicate with engineering teams and tackle complex challenges. At Power Digital and my own consultancy, Polymath, I have successfully led cross-functional teams to build and launch high-impact websites, working closely with stakeholders, engineers, and designers to drive business results.Currently, I am open to in-house SEO positions as well as product management roles. My goal is to continue delivering exceptional results through innovative strategies and technical excellence. I am committed to staying at the forefront of industry trends and continuously developing my skills to provide the best possible outcomes for the organizations I work with.Whether leading SEO initiatives to drive qualified traffic and revenue growth or managing product development to enhance user experiences, I am dedicated to making a meaningful impact. I look forward to new opportunities where I can leverage my expertise to contribute to the success of dynamic teams and innovative projects.
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Product Owner And Co-FounderPolymathSantee, Ca, Us
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Product Owner / Co-FounderPolymath Aug 2015 - PresentGreater San Diego Area- Acted as product owner for multiple large-scale ecommerce and marketing sites which include high-profile personalities in the YouTube and Twitch space with established audiences of over 127 million DAU.- Collaborated with stakeholders, engineering, and marketing on the development and deployment of a donation platform for Beast Philanthropy, enabling tens of thousands in donations shortly after launch.- Coordinated the development, design, and deployment efforts for MrBeast's Feastables ecommerce, which achieved tens of millions in its first year.- Combined insights from Google Analytics, heat mapping, user session recordings, and customer conversations to inform UX design and experimentation, leading to a 40% improvement in mobile conversion rates on category pages and a 93% increase on the checkout page for an ecommerce site.- Leveraged competitor analysis, observations, and web development best practices to inform SEO recommendations and enhance search performance for a headless enterprise ecommerce layer.- Collaborated with engineering to define the scope and oversee the creation of a multi-tenant SaaS platform and a distributed cloud crawler using Ruby on Rails and Node.js.- Supervised the planning, development, and deployment of an AI chatbot solution which saved over $10k/yr and improved end-user satisfaction.
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Seo Account ManagerSeer Interactive Mar 2015 - Jul 2015Greater San Diego Area- Defined project plans and ensured the timely delivery of all projects.- Translated strategic vision into tactical solutions to drive client results.- Delivered strategies balancing client and agency values, connecting technical results with business goals. -
Senior Seo Account ManagerPower Digital Marketing Oct 2013 - Mar 2015San Diego, California, United States- Achieved 790% traffic growth and 216% revenue growth YoY in 2014 for a beverage ecommerce client by focusing on attracting and converting a targeted audience.- Led cross-functional communication and coordination between customer-facing, internal, development, and marketing teams.- Created bottom-up processes for search optimization on Amazon, BestBuy, and Walmart through research and reverse engineering. -
Senior Seo SpecialistPower Digital Marketing Apr 2013 - Oct 2013San Diego- Developed and implemented SEO departmental SOPs, streamlining training processes, standardizing deliverables, and reducing task-related ambiguities.
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Seo InternPower Digital Marketing Feb 2013 - Apr 2013Greater San Diego Area- SEO- Link building- Keyword research- Keyword integration- Copy writing- Content optimization- Package design
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Marketing InternBalboa Manufacturing Co. Llc Aug 2012 - Dec 20129401 Waples Street #120, San Diego, Ca 92121- Increased social media engagement and reach, through high engagement posts about topics relevant to consumers.- Optimized Web site exposure through SEO by analyzing search engine patterns to direct online placement of keywords or other content.- Managed and create social media campaigns for 3 brands, including scheduling and creating content on a weekly basis.- Developed marketing plan and positioning statement for Bobster Eyewear brand.- Participated in the development of online marketing strategy.- Managed contests and drawings through social media accounts.- Monitored statistics on social media accounts to assess performance, identify trends, and optimize engagement and content.- Collected primary data on consumers and reported performance results, trends, and content to supervisors.- Researched, qualified and brought leads to supervisors and wrote proposals for potential marketing, partnership, and sponsorship opportunities.
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Marketing Intern3Hr Learning Mar 2012 - May 2012- Helped with pre-emerging business design and marketing.- Created 40 taglines for the 3Hr Sales Power product.- Helped manage an informational booth and worked directly with CEO at an event hosted at San Diego State University for the creation of Sales Appreciation Day.- Performed public speaking presentations to increase awareness for Sales Appreciation Day.- Drafted ideas for a customer experience that would have been implemented with use of CRM technology.- Helped generate traffic and gain partners for 3Hr Sales Power.- Increased awareness of 3Hr Learning and 3Hr Sales Power, through social and traditional media, including word of mouth.- Created SWOT Analysis for 3Hr Sales Power.- Developed list of keywords for SEO optimization.
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Marketing InternPacific Nautilus Sep 2010 - Dec 2010- Researched and brought potential investors to supervisor for the Autonomous Submersible Vehicle Project.- Worked directly with Director of Marketing in contact and presentation of Autonomous Submersible Vehicle Project to investors: Lockheed Martin, L-3 Communications, and Boeing.
Shelby Perkins Skills
Shelby Perkins Education Details
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Business Administration, Marketing -
Business Administration, Liberal Arts
Frequently Asked Questions about Shelby Perkins
What company does Shelby Perkins work for?
Shelby Perkins works for Polymath
What is Shelby Perkins's role at the current company?
Shelby Perkins's current role is Product Owner and Co-Founder.
What is Shelby Perkins's email address?
Shelby Perkins's email address is xc****@****ail.com
What schools did Shelby Perkins attend?
Shelby Perkins attended San Diego State University, Grossmont College.
What skills is Shelby Perkins known for?
Shelby Perkins has skills like Social Media Marketing, Social Media, Marketing, Seo, Marketing Strategy, Google Analytics, Marketing Research, Facebook, Email Marketing, Microsoft Office, Microsoft Excel, Crm.
Not the Shelby Perkins you were looking for?
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Shelby Heath
Relationship Builder | It, Engineering, & Telecom Account Management | Business DevelopmentDallas-Fort Worth Metroplex -
1usc.edu -
2atlasbridalshop.com, dreamscapeab.com
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1gmail.com -
Shelby Perkins
San Francisco, Ca3twitter.com, peacecorps.gov, tiktok.com
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