Sherry Richardson Email and Phone Number

• Responsible for new business development to attract new clients.• Marketing – responsible for networking with trade shows and community events to visibly enhance the firm’s image with existing clients and prospects. • Event planning – responsible for the planning of the firms internal and external events. • Facilitate and lead any new project implementation. • Implemented and managed the employee engagement and recognition for team members. • Responsible for etiquette training for new associates and partners. • Represent the firm in community events and organizations as well as increase associate participation in outside philanthropic activities.

• Managed one of the largest markets with multiple locations• Increased Key Driver Scores (Customer Service) from below benchmark to green level in the first 60 days. • Implemented new sales coaching model used throughout the district. • Established an incentive coaching process to increase employee participation. • Managed business development process in market to increase loans, deposits and fee revenue. • Responsible for outside calling and community involvement with various organizations. • Exceeded sales goals in each quarter.

• Began as a Personal Banker and quickly assumed the duties of Branch Manager. My first assignment was to manage the duties of a small branch during the realignment and closing of the Mtn. Home location. Transferred to North Little Rock and managed a middle size branch on J.F.K.. Rodney Parham is one of the largest branch teams in the Arkansas footprint. • Perform officer calls for business development opportunities.• Promoted to take over “troubled” branches with very low customer delight scores and non-performing sales activity at J.F.K. and Rodney Parham. • Managed customer delight scores from Red to Green or 25% improvement at both locations. • Met and exceeded sales expectations at J.F.K. and Rodney Parham. • In charge of scheduling branch staff according to customer needs and staffing tool requirements. • Responsible for all H.R. duties including interviewing, hiring, development and disciplinary coaching. • Responsible for consumer lending which includes Auto, RV, Marine, ATV, Home Mortgage Lines, and Home Mortgage purchases.• Received several top performer awards. • Developed and implemented new credit card and deposit account sales program for region.

• Responsible for consumer lending, premier lines, home mortgage refinances, and home equity lines.• Originated small commercial loans including; lines of credit, equipments loans and reserve lines.• Opened CD’s, Money Market, Checking and Safe Deposit Boxes• Top Banker in the District for two consecutive years; one of five top Bankers for the Arkansas Regions annually, received top region performer award on several occasions.• Supported District Manager with rebuilding and retraining several branch staff.• Trained new Bankers on loan processes and product knowledge• Scheduled board meetings and prepared meeting agenda’s