¡Hola! / Xin chào! I’m Shih-Heng, a data analyst and growth marketer passionate about using data to drive success for e-commerce and mobile-first apps in international markets. Besides the standard tech stack, my background as a tour guide for 2,000+ travelers has honed my storytelling skills, helping me turn complex data into engaging narratives for non-technical teams and foster beneficial actions.🚀 {Fueling Data-Driven Growth} Using tools like SQL, Google Sheets, Google Analytics 4, and Tableau, I thrive on spotting space for improvement in daily operations and long-term strategies.🌍 {Bridging Cultures to Drive Results} Fluent in 5 languages — Chinese, Taiwanese, English, Spanish, and Vietnamese — with experience studying/working in Asia, Europe, and the Americas, sets me apart as a data analyst capable of delivering insights tailored to specific markets and demographics.📈 {Strategic Marketing & Expansion Expertise} I have hands-on experience in social media, CRM, and go-to-market strategies, mainly aiming to increase customer retention, engagement, and sales conversions. Outside office hours, you might find me jogging or road biking along Taipei's riverside to prepare for upcoming triathlons, or hiking in the mountains, sharing Taiwan’s natural beauty with international travelers. Let’s connect over coffee or a beer to spark new ideas!