Shirley Sanches Email and Phone Number

As a new business and marketing executive of Fiocruz Bio-manguinhos working analysisng the partnership proposals according the guidelines of the Brazilian government at the public health sector.As a independent Marketing Consultant working with 400 start-up businesses, focusing on business strategy includes product management, business development , business operations and marketing. Sales Training, negotiation, launch product; market share and market research.Manage core business, reorganize and repairs businesses.Brand development, opening of new businesses and customers’ networking.Market research to verify the viability commercialization of 8 new international brands, totaling 155 products. As Latin America Marketing Manager, managed the Latin America distributors, account / receivable; invoices; purchase order and logistic process.Developed marketing strategy for Mercosul countries, Chile and Bolívia; Studied the financial viability for release of new products and increased the sales in 30%.Elaborated the strategic and financial current plan of the products; analyze profitibility and created the promotion strategies to launch productsManaged the forecast and budget of the sales and marketing department, Marketing activities and updated data of market; Identifyed market opportunities (competitiveness), monitoring researches and updated analysis.Administered and standardized training materials for customers, sales and applications courses in different languages. Planned and delivered workshops, seminars and performed instrument demonstration at customer sites or during conventions or trade shows in portuguese, spanish or english.Developed Institutional Marketing, brand equity, published advertising campaigns and participation in events.Implemented an I.S.O. 9001:2001 – Quality System; supervised writing polides and procedures.