Shiro Nitta Email & Phone Number

Redmond, Washington, United States

Tokyo, Japan

• Responsible for facilitating the language translation process, and work closely with 3rd party translations vendors and freelance interpreters globally to translate the products.• Working as a client-facing project team member with responsible for providing translations recommendations as well as project plans for the client, and for presenting capabilities.• Coordinating with translations vendors to deliver work per schedule requirements and define scope; this includes initiating new projects with the vendor, and tracking status and progress of all assigned projects.• Reviewing the work products of the translation vendors/agencies/ freelancers for completeness and escalate and mitigate quality of delivery issues.• Evaluate translations processes for continuous improvement, and participate on cross-functional team to drive improvement initiatives.

Okinawa, Japan

• Generated new international territories sales within 1 year, exceeding quota by 15% for Okinawan traditional spirits, called “Awamori” to Asian countries, especially Singapore, Hong Kong, Taiwan, and US market.• Increased revenue with existing accounts, and surpassed sales goals by 19% in 2017 and 7% in 2016, and developing new display sets and add-on packages selling for high-end cruise companies.• Demonstrated to manage and upgrade account relationships, contract negotiations, sales, pricing, profit margins, billing, and logistics for improving business sales growth.

Torrance, Ca

• In the field of MLB, NBA, PGA TOUR, NHL, building/strengthening relationships with professional athletes, equipment/clubhouse managers and agents. Provide direct communication between agent/equipment/clubhouse managers and Phiten Sales/Marketing team. Provide Phiten product information to equipment/clubhouse managers and agents.• Utilized strong ability to sell marketing ideas, strategies and tactics to help retailers increase market share, and generate new business; sold special marketing opportunities.• Maintain close relationships with consumer groups and work closely with our Sports Marketing, Event Marketing, regional marketing teams, and Field Representatives to identify influencers and stay current on market trends.• Maintain close ties with target consumers to gain knowledge and help drive a creative marketing plan to grow and strengthen business.• Respond tactfully and promptly to inquiries and problems within the company; handle confidential information; serve as the central contact for general department information; and coordinate a full range of meeting, event and travel arrangements including the full duties for setting up territory team meetings, off-sites and events.• Assist to create/develop a premium, innovative Phiten product for the athlete and targeted markets both in Sporting Goods and Health & Wellness industry.

Seattle, Wa

• Quickly accelerated through the ranks based on proven campaign management, sales-team leadership, strategic planning and new market development skills. • Assisted the Director of Sales and Marketing in the execution of the assigned category marketing plan/initiative within the PHITEN global group and key markets to drive consumer buzz and connection with PHITEN and key PHITEN products. • Maintained close relationships with key consumer groups and work closely with sports marketing, event marketing, regional marketing teams and field reps to identify influencers and stay current on market trends. • Supported the development of strategic marketing plans and briefs, as well as completing the field-work / research needed for the plans. • Coordinated the integrated marketing timelines and calendars for assigned category marketing plans. Was a source for gaining instant consumer response/feedback for projects in both the planning and execution phase. • Maintained close ties with target consumer to gain knowledge and help develop/drive a creative marketing plan to grow and strengthen the business. • Worked with the functional marketing team and serve as the primary contact for their needs across product, messaging and athlete. • Participated in the creation of seasonal product outlines that detail all key products for assigned category.

Seattle, Wa

• Collaborated with the account team in aligning the product assortment & retailer sales/margin/turn goals.• Provided selling data from current and previous seasons to assist the account team in assortment planning by door/category/class for the PHITEN Brand.• Evaluated retailer open to buy versus PHITEN USA sales goals, provide opportunities and communicate discrepancies.• Worked closely with inventory management and promo planning team to place product buys and ensure timely product delivery & program execution assigned by the Director of Sales and Marketing.• Made recommendations to account team on at once orders, auto replenishment, product transfers, and cancellations to communicate to retailers.• Collaborated with retail counterparts to manage sales/inventory plans that yield maximum sales & profits for PHITEN and the retailer.• Participate in sales meetings, account meetings and market travel to gather firsthand knowledge on product direction and competitive landscape.

Seattle, Wa

Led and manage all in-store activities to achieve sales and profitability goals, as well as ensure long-term business growth in accordance with PHITEN's brand philosophies, policies and procedures.Maintained the operating budget through revenue generation and managing controllable in order to deliver a positive financial performance.Ensured consistent implementation of operating standards including product flow planning and completion, execution of seasonal promotions and initiatives and merchandise presentation.Drove the selling efforts and customer relationships by excelling in customer service and selling techniques.Built a repeat customer base.Consistently provided customer feedback and product outs to management.Ensure all visual standards are followed, daily restock is completed and adequate size runs are represented per visual directions

Tokyo, Japan

• Led a staff of 5-6, demonstrated, educated, and sold products to customers; trained full-time and part-time employees; managed booths at events; served as an opening staff at 4 new store locations in Tokyo, Japan.

Associate Of Arts And Sciences - Aas, Communication And Media Studies

Bachelor Of Arts And Sciences, The International School Of Economics And Business Administration