Shishir Arse Email & Phone Number

Bengaluru, Karnataka, India

1. Project brief: Grow the retail channel for MamaEarth Sunscreen and Facewash category.Analyzed data from the market for their brand and competitors across different stores type: Kirana, modern trade, food store, etc.Analyzed a shopper engagement funnel to identify growth opportunities.Identified the targets shopper basis their profiles, shopping missions, in-store decision-making factors, and activation promotions that work for themCreated solution to attain in-store growth… Show more 1. Project brief: Grow the retail channel for MamaEarth Sunscreen and Facewash category.Analyzed data from the market for their brand and competitors across different stores type: Kirana, modern trade, food store, etc.Analyzed a shopper engagement funnel to identify growth opportunities.Identified the targets shopper basis their profiles, shopping missions, in-store decision-making factors, and activation promotions that work for themCreated solution to attain in-store growth for MamaEarth Sunscreen and Facewash Category. 2. Project brief: Drive Sunscreen and Facewash category growth for eCommerce ChannelIdentified growth opportunities using competitive landscape, online surveys, and other user engagement funnelUnderwent shopper immersions with target shoppers and understand their decision-making, delight, and pain points in the shopping experienceCrafted solutions for the cross-product mix, user interface, content marketing solutions as well as overall shopper experience to help grow the category.Skills: Leadership · Channel Sales · Strategic Planning · Sales Management · Presentation Skills · Teamwork Show less

Pune, Maharashtra, India

Worked under Sales and Marketing department at Toyota Dealership on various activities such as Lead generation through marketing, Lead verification through CRM (i-Crop), Handling Customer queries and closing the sales

Improved the performance and conversion of the client’s website Search engine optimization (SEO) by doing Keyword research, Keyword mapping, website structure organization to enhance the performance resulting in conversions, Drafted Client Website’s audit report and did a competitive analysis of the many national and international client’s websites using tools like Ubersuggest, Semrush and Google Keyword planner, Optimized Google ads Campaign and improved ad strength by performing… Show more Improved the performance and conversion of the client’s website Search engine optimization (SEO) by doing Keyword research, Keyword mapping, website structure organization to enhance the performance resulting in conversions, Drafted Client Website’s audit report and did a competitive analysis of the many national and international client’s websites using tools like Ubersuggest, Semrush and Google Keyword planner, Optimized Google ads Campaign and improved ad strength by performing data analysis on excel, Created and published content and blogs for stakeholder’s websites. Show less

Bhopal, Madhya Pradesh, India

As social media Intern, Increased lead conversion by 12% on Facebook and Instagram via optimizing, creating, and posting content, tracking user traffic, assessing user response and planning social media campaigns

As a sales executive, Conducted Need analysis drove prospects down the sales funnel to increase conversion and generate revenue, Organized & planned Sales and services camp and Exchange summits on various occasions as a part of sales & promotional activities, collaborated with banks for the display of products, and Managed social media accounts of the dealerships to increase organic traffic, Revitalized brand presence, and enhanced lead generation.

Master Of Business Administration - Mba

Bachelor Of Engineering, Automobile/Automotive Mechanics Technology/Technician

Education record