• Led the Anganwadi App Project: Collaborated with a team of 4 and psychologists to design wireframes, user flows, and visuals for an educational app under the National Curriculum Framework (NCF).• Designed Web-Based Eye Tracking Software: Created low to high-fidelity wireframes, prototypes, and the full visual design for software analyzing user attention.• UI Design for Case Study Website: Developed the UI and user flow for a site showcasing case studies.• SBI Yono App Redesign: Analyzed and revamped the UX/UI of the SBI Yono app as part of a case study.• Contributed to educational card designs and other small projects.

Skills Learned:Design (Wireframing, Visual Design, UX Audit, DAT)User Experience (User Flow, Research, Analysis)Content & Communication (Drafting, Transfer, Showcase)Professional Development (Communication, Time Management, Project Management)Projects (Highlights):Havells Loyalty Program: Wireframes, UI Design, DAT for user-friendly interface.Service Ala Carte: Defined concept, user flow, mid-fi wireframes.Havells Meditate App: Rescaled screens for new phones.Havells Appliances: Defined concepts, user flows for interfaces.Stashfin App: Designed UI elements for various features.Automation 2.0: Analyzed user needs, competitor features, created solutions.UX Audits: Identified usability issues in Spencer's app & Experience Zone.

- Assisted in the design and development of innovative products, focusing on user-centred design principles and ensuring a seamless user experience.- Conducted thorough research to gather insights and user feedback, supporting data-driven decision-making processes for product improvements and enhancements.- Demonstrated strong skills in product design, research methodologies, and effective collaboration while gaining valuable industry experience in a dynamic and fast-paced environment.

- Developed and implemented branding strategies to enhance the club's visibility and reputation.- Created visually appealing graphics for promotional materials, including social media posts, newsletters, and brochures.- Conducted market research and competitor analysis to refine messaging and targeting.- Utilized design software and tools to create engaging visuals that effectively conveyed the club's message.- Monitored and analyzed campaign performance, making data-driven recommendations for improvement.- Achievements include increased social media engagement and recognition for innovative graphic designs.- Developed skills in branding, graphic design, market research, and data analysis.

As the social media manager at an affordable organic store, I was responsible for all social media handles. This involved creating posters, designing graphics, handling chat boxes, and managing comment sections. I designed visually appealing posters to promote discounts and new products. I created engaging graphics to showcase product features and drive sales. I also managed chat boxes and responded to customer inquiries professionally. Furthermore, I monitored and managed comment sections to foster a positive online community. My efforts increased brand visibility, and customer engagement, and ultimately contributed to the company's growth.

- Involved in the entire branding process, from selecting the name to designing the logo.- Developed a cohesive and visually appealing product line that aligned with the brand's identity.- Created branding materials such as packaging designs, marketing collateral, and promotional graphics.- Collaborated with cross-functional teams to ensure consistency in brand messaging and visual elements.- Received recognition for innovative designs and contributed to the successful launch of the brand.- Utilized design expertise to enhance the brand's reputation and customer appeal.- Developed skills in branding, logo design, product line development, and collaboration.

- Assisted in developing and implementing digital marketing strategies, conducting market research, and managing social media content.- Achievements include increasing social media followers by 30% and contributing to the success of a promotional event.- Developed skills in digital marketing tools, market analysis, content creation, and collaboration.