Shonna Waters, Phd
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Shonna Waters, Phd Email & Phone Number

SVP, Executive Engagement and Insights at Syndio
Location: Arlington, Virginia, United States 14 work roles 5 schools
1 work email found @fractionalinsights.ai LinkedIn matched
✓ Verified July 2026 4 data sources Profile completeness 86%

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Current company
Role
SVP, Executive Engagement and Insights
Location
Arlington, Virginia, United States
Company size

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Quick answer

Shonna Waters, Phd is listed as SVP, Executive Engagement and Insights at Syndio, a with 161 employees, based in Arlington, Virginia, United States. AeroLeads shows a work email signal at fractionalinsights.ai and a matched LinkedIn profile for Shonna Waters, Phd.

Shonna Waters, Phd previously worked as CEO and Cofounder at Fractional Insights and CEO & Cofounder at Fractional Insights. Shonna Waters, Phd holds Phd, Industrial/Organizational Psychology from University Of Minnesota.

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Email format at Syndio

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{first}@fractionalinsights.ai
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Profile bio

About Shonna Waters, Phd

Empowering organizations to harness the full potential of their workforce requires a deep understanding of the psychology that drives human performance. As an award-winning organizational psychologist with over two decades of experience, I leverage my background in behavioral science to lead initiatives that integrate human-centric strategies into corporate frameworks. Throughout my career, I have collaborated with industry giants and Fortune 500 companies, transforming workplaces into environments where both the company and its people can thrive.At Fractional Insights, we combine psychology, data, and research to empower organizations with compelling narratives that drive higher conversion rates and deeper customer engagement. Our strength is rooted in research and data, which allows us to offer unique perspectives and quantifiable ROI that connect directly to each client’s unique value proposition. Ultimately, we provide them with the insights to drive significant market differentiation, uncover new opportunities, and align their strategies for business growth. I am also an author, speaker, lifelong learner, and a contributor to the field of organizational psychology, deeply committed to driving advancements in how work-tech companies operate and innovate. If you are looking to transform organizational challenges into opportunities for growth and revenue I welcome and look forward to connecting with you.I'm a mom of three girls and two dogs and spend my free time teaching, mentoring, outdoors, and engaging in physical fitness. My current favorites are kettlebells and Hyrox!Shonna Waters, PhDCEO & Co-founder | Fractional Insights & CEO | WatersEdge Coaching & Consultingwww.fractionalinsights.aiwww.drshonnawaters.com

Current workplace

Shonna Waters, Phd's current company

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Syndio
Syndio
SVP, Executive Engagement and Insights
Arlington, VA, US
Website
Employees
161
AeroLeads page
14 roles · 24 years

Shonna Waters, Phd work experience

A career timeline built from the work history available for this profile.

Svp, Executive Engagement And Insights

Arlington, Va, Us

Ceo & Cofounder

Current

Fractional Insights is a research and advisory firm offering a one-of-a-kind Fractional Lab and pioneering a new approach to WorkTech success. Our Expert Network provides unparalleled access to diverse, high-caliber talent that is typically out of reach for most companies. By partnering with Fractional Insights, WorkTech companies on mission to make work better can gain a significant competitive edge and achieve unprecedented success. We do this by creating and using research and insights to strengthen the connection between a customer's pain, science on that pain, and the product promise; drawing a throughline from research for revenue by building market trust, authority, and accelerating sales cycles.Fractional Insights “helps the helpers” – the WorkTech companies improving the world of work.Discover how our science backed research and expert guidance can empower your team to demonstrate the importance and impact of your solutions, earn market trust, and achieve greater success with the power of a Fractional Lab. www.fractionalinsights.ai

Feb 2024 - Present

Ceo & Principal

Current

Arlington, Va

Dedicated to helping organizations achieve their goals through modern evidence-based and human-centric practices. I’ll be providing expert consulting services to help organizations align their business strategy to their people strategy. I’m also offering executive and team coaching, advisory services, speaking, and thought leadership.www.drshonnawaters.com

Aug 2017 - Present

Adjunct Professor

Current

Washington D.C. Metro Area

Designing and teaching a new course, “Coaching Skills for HR Professionals,” to students enrolled in the Master of Professional Studies Program in Human Resources. This course is intended to provide Human Resource (HR) Professionals with an understanding of the domain of coaching and learn skills relevant to HR roles. The course will incorporate lectures, group discussions, case studies, and experiential exercises.

Aug 2016 - Present

Vice President

Arlington, Va

BetterUp helps organizations build better leaders with evidence-based executive-level coaching for employees at all levels. I held founding and executive leadership roles across multiple functions including BetterUp Labs, Behavioral Science, Product Marketing, Strategic Partnerships & Alliances, and Executive Advisory. The “red thread” in my successive roles at BetterUp is using my expertise in behavioral science, technology, and business to help our customers solve their business challenges and help their employees thrive. Key achievements include: - Among the first 50 employees at BetterUp and the first Industrial-Organizational Psychologist, contributing to the company’s growth from $4M ARR to over $250M (50x). Supported the go-to-market organization as a leader, subject matter expert and executive sponsor on accounts, marketing events, and expert spokesperson (e.g., PR). - Built and scaled multiple functions including Behavioral Science/Solutions Consulting and Alliances and Partnerships. Contributed to business and product strategy related to professional services, strategic partnerships, research, product marketing, coach operations, analytics and data storytelling. - Cultural co-founder, serving on BetterUp’s Leadership Team, Coaching Excellence Steering Committee, Ethics Committee, Belonging @BetterUp, and the women's affinity group. Mentor employees cross-functionally, facilitator in BetterUp’s onboarding, hiring manager, and onboarding buddy.

Oct 2017 - Jan 2024

Vice President, Research

Alexandria, Va

SHRM is among the world's largest professional associations, representing over 285,000 HR professionals globally. Led the transformation of SHRM’s Research Department from providing descriptive, survey research of SHRM members about the profession to advancing the profession through deep, rigorous research, customer engagement, and short, more visually appealing practitioner-oriented content to increase the use of science in practice. Led a multidisciplinary team and functions including survey research, library services, knowledge integration, competency research and content, and certification research. Directed, oversaw, and led SHRM’s research activities, including SHRM’s four core programs of research: Organizations & Strategy, Future of Work, HR Profession and HR Careers, and Talent Acquisition. Identified workplace research areas of relevance to HR, C-suite executives, and business leaders. Provided thought leadership (TL) and communicated results of research and outside HR research to SHRM's membership, staff, boards, academic community, and other national groups and organizations. Identified and built relationships with corporate and academic research partners, negotiated partnership terms and contracts. Developed and executed collaborative opportunities with SHRM Foundation and all SHRM affiliates.

Sep 2016 - Oct 2017

Applied Social Scientist - Organizational Strategist

Responsibilities include organizational assessment and consulting, as well as contributing to the design, development, validation, of high stakes personnel selection tests, coordinating the implementation of high stakes personnel selection systems, contributing to basic and applied research projects seeking to improve the measurement of critical personal characteristics, presenting research results at professional conferences and publish research results in professional journals, and collaborating with staff in other units on the entire range of services offered by the Office of Organizational Effectiveness and Workforce Research.

Jan 2012 - Aug 2016

Senior Scientist

Responsibilities included conducting job analyses; designing and developing assessments for selection, promotion, credentialing, performance evaluation, and career development; designing, implementing, and managing research projects; analyzing data; writing reports; and preparing and delivering presentations.

Mar 2000 - Dec 2011

Research Scientist

Responsibilities at HumRRO include project management, test development, validation, and support, statistical and other analysis of data, as well as study design, data collection and support.

Feb 2000 - Mar 2000

Research Associate

Responsibilities included data collection, conducting literature reviews, developing selection tools (e.g., cognitive ability tests, declarative knowledge tests, personality measures, structured interviews, rating scales) and competency models, conducting data analyses, and facilitating training and SME workshops. Clients included the U.S. Army and Navy, Tennessee Highway Patrol, Sprint, Verizon, and American Express.

2003 - 2006 ~3 yrs

Pre-Doctoral Fellow

Under the supervision of Dr. Scott F. Hall, I worked in the molecular neurobiology branch at the National Institute of Drug Abuse Research (NIDA). I performed behavioral research with transgenic mice and conducted PCR.

May 2000 - Aug 2004
Team & coworkers

Colleagues at Syndio

Other employees you can reach at synd.io. View company contacts for 161 employees →

5 education records

Shonna Waters, Phd education

Phd, Industrial/Organizational Psychology

Activities and Societies: I served on the currciulum committee on other groups within the psychology department concerned.

Education record

Center For Creative Leadership

Education record

Conversations With The Body
FAQ

Frequently asked questions about Shonna Waters, Phd

Quick answers generated from the profile data available on this page.

What company does Shonna Waters, Phd work for?

Shonna Waters, Phd works for Syndio.

What is Shonna Waters, Phd's role at Syndio?

Shonna Waters, Phd is listed as SVP, Executive Engagement and Insights at Syndio.

What is Shonna Waters, Phd's email address?

AeroLeads has found 1 work email signal at @fractionalinsights.ai for Shonna Waters, Phd at Syndio.

Where is Shonna Waters, Phd based?

Shonna Waters, Phd is based in Arlington, Virginia, United States while working with Syndio.

What companies has Shonna Waters, Phd worked for?

Shonna Waters, Phd has worked for Syndio, Fractional Insights, Watersedge Coaching & Consulting, Georgetown University School Of Continuing Studies, and University Of Maryland - Robert H. Smith School Of Business.

Who are Shonna Waters, Phd's colleagues at Syndio?

Shonna Waters, Phd's colleagues at Syndio include Allison Laprade, Andrew A., Sara Drees, Brittany Eisenegger, and Erin Piel, A-Csm.

How can I contact Shonna Waters, Phd?

You can use AeroLeads to view verified contact signals for Shonna Waters, Phd at Syndio, including work email, phone, and LinkedIn data when available.

What schools did Shonna Waters, Phd attend?

Shonna Waters, Phd holds Phd, Industrial/Organizational Psychology from University Of Minnesota.

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