Robyn Short Email & Phone Number

Toronto, ON, CA

Toronto, Ontario, Canada

Toronto, Canada Area

Toronto, Canada Area

• Research and identify new Leadership Giving and Major Giving prospects on a rolling basis.
• Meet with Leadership Giving prospects to secure multi-year pledges of support.
• Oversee all annual programs, including monthly giving and bi-annual direct mail campaigns.
• In collaboration with the staff team, plan and organize Amici's annual signature event: Canoe Heads for Kids.
• Serve as a key point of contact for all individual and major gift donors.
• Create and implement major gift stewardship and recognition strategies, ensuring all donors receive correspondence, reports, and updates in a timely manner.

Toronto, Canada Area

• In collaboration with the Vice President & Chief Development Officer, establish revenue goals and prepare annual plan for the foundation constituency and Leadership Giving portfolio.
• Maintain targeted balance of general operating and restricted funding from foundations and Leadership Giving.
• Research and identify new foundation and individual prospects on a rolling basis.
• Take a lead role in working with the Vice President to develop all written materials related to maintaining and increasing support from foundations and individuals. These include: general operating, program, and.
• Take a lead role in working with the Major Gifts team to develop cultivation strategies for new foundation and Leadership Giving prospects.
• Ensure that the Vice President is fully briefed and prepared for all foundation funder interactions: convene preparatory meetings for relevant staff in advance of foundation funder meetings.

Toronto, Canada Area

• In collaboration with the Director of Major Gifts, establish revenue goals and prepare annual plan for the foundation constituency.
• Maintain targeted balance of general operating and restricted funding from foundations.
• Research and identify new foundation prospects on a rolling basis.
• Take a lead role in working with the Director of Major Gifts to develop all written materials related to maintaining and increasing support from foundations. These include: general operating, program, and project.
• Take a lead role in working with the Major Gifts team to develop cultivation strategies for new foundation prospects.
• Ensure that the Director of Major Gifts is fully briefed and prepared for all foundation funder interactions: convene preparatory meetings for relevant staff in advance of foundation funder meetings.

Toronto, Canada Area

• Develop original copy writing for marketing materials, promotions and advertising ensuring message consistency, adherence to brand voice and content style standards
• Devise compelling and strategic content for use in communications efforts such as fundraising proposals, stewardship reports, brochures, event promotions, web, social media, annual report, etc.
• Support the maintenance and development of a consistent brand voice and identity across all materials and marketing campaigns
• Support special promotions and initiatives
• Identify and pursue opportunities for innovation in communication efforts and new mediums of marketing communication
• Participate in Toronto Rehab Foundation's social media strategy including using social media following response and referral protocols

Toronto, Canada Area

• Execute brand awareness and engagement across social media platforms (i.e. Facebook, Twitter, YouTube, Pinterest)
• Develop and assist with major gift and corporate proposals
• Interview staff and patients for web and media content
• Assist in the writing and editing of speaking notes, donor correspondence, annual report, etc.

Toronto, Canada Area

• Develop social media strategy to raise awareness and engage with various stakeholders
• Assist in the writing and editing of internal and external documents (speeches, annual report, web writing, etc.)

Queen's University, Kingston, Ontario

• Helped publicize all QIAA-related events through social media, on-campus campaigns and fundraisers

Queen's University Chapter, Kingston, Ontario

• Planned and marketed events to increase participation and fundraise during AIDS Awareness Week and throughout the school year
• Raised $4,000 over three years

Queen's University, Kingston, Ontario

• Contributed to the creation and implementation of initiatives for special events around campus that increased student traffic
• Tactics included street teams, experiential marketing, promotional offers, poster design, etc.

Queen's University, Kingston, Ontario

• Prepared drinks for multiple patrons, requiring a high degree of product knowledge and attention to detail
• Smart Serve certified

Queen's University, Kingston, Ontario

• Organized delegate socials, booked conference space and planned a wine and cheese for speakers and conference attendees

Sundridge, Ontario

• Oversaw and evaluated campers and staff members
• Helped manage the leadership training program for the eldest campers, including teaching standard first aid, leadership best practices and conflict resolution
• Contributed to the launch of the GBC Facebook page
• Wrote articles for online camping blogs to aid in marketing campaign

Bachelor Of Arts (Ba) Honours, Political Studies, Identity And Canadian Multiculturalism

Postgraduate Certificate, Public Relations

High School

Activities and Societies: Head Girl, 2008

Political Studies