Eric Shotwell
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Eric Shotwell Email & Phone Number

Senior Solutions Architect at D2L
Location: White Lake, Michigan, United States 16 work roles 1 school
1 work email found @d2l.com LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

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Current company
D2L
Role
Senior Solutions Architect
Location
White Lake, Michigan, United States
Company size

Who is Eric Shotwell? Overview

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Quick answer

Eric Shotwell is listed as Senior Solutions Architect at D2L, a with 1257 employees, based in White Lake, Michigan, United States. AeroLeads shows a work email signal at d2l.com and a matched LinkedIn profile for Eric Shotwell.

Eric Shotwell previously worked as Solutions Architect at D2L and Senior Field Sales Representative at Ingram Content Group. Eric Shotwell holds B.A., English, Business Administration, Cum Laude from Hope College.

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Email format at D2L

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{first}.{last}@d2l.com
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Profile bio

About Eric Shotwell

Eric has more than 30 years of experience in publishing and higher education technology. His career has been focused on improving individual and organizational outcomes via technology and training tools, assessment, and digital content, and on helping institutions and learners improve through analytics and implementation of best practices.Eric also has experience in planning, implementation, best practices and end-user training in CRM software platforms (Salesforce, Siebel, SalesLogix, Microsoft Dynamics, Oracle, Pipedrive, Highrise and others). Memberships: American Society for Training and Development; Usability Professionals Association, Boston Chapter; EDUCAUSE; the eLearning Guild.Training: The Challenger Sale (CEB), Persuasive Prospecting (Vorsight BP), Consultative Selling Skills (The Richardson Company), PSS Sales Training (AchieveGlobal), Strategic Selling Skills (Forum), Tactical Selling (Forum), Socratic Selling (Communispond), E-Learning and Successful Strategy (Thomson U), Presentation Skills (Thomson U).Strengthsfinder 2.0 Results: 1. Strategic; 2. Adaptability; 3. Intellection; 4. Input; 5. Ideation.MBTI: ENFJ (Protagonist / Mentor) Enneagram: 7w8 (Enthusiastic Optimist) AVA: 9515-8DISC: Si

Listed skills include E Learning, Salesforce.Com, Crm, Account Management, and 46 others.

Current workplace

Eric Shotwell's current company

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D2L
D2L
Senior Solutions Architect
White Lake charter Township, MI, US
Website
Employees
1257
AeroLeads page
16 roles

Eric Shotwell work experience

A career timeline built from the work history available for this profile.

Senior Solutions Architect

D2L

White Lake Charter Township, Mi, Us

Solutions Architect

Current
D2L

Michigan, United States

D2L is transforming the way the world learns. D2L is a cloud company that is modernizing education and building the Future of Work. Old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift. New models of teaching and learning enable a personalized, student-centric experience and deliver improved retention, engagement, satisfaction, and results for learners of all ages at schools, campuses, and companies.D2L is disrupting the way the world learns, by providing the next generation learning environment and solutions to engage and inspire learners, and by giving customers a platform that is easy, flexible, and smart. D2L has had a singular mission for 20 years and is dedicated to that same mission in the years ahead: To transform the way the world learns – and by doing so, we will help improve human potential globally.---In my role as Solutions Architect, I am a primary point of contact for D2L's team of Solution Engineers. When questions go beyond the scope or expectation of SE technical knowledge, my job is to assist with scoping those requirements and presenting solutions to help resolve those issues. In addition to developing, researching, and providing technical solutions, I also serve in an advisory capacity for selling and positioning D2L's services by documenting and presenting solutions related to APIs, technical and partner integrations, security, data exchange, implementation, and more. I strive to assess and mitigate any risks that might hinder the successful delivery of integrations and implementation with Brightspace, contribute materials and expertise for enablement, and work with internal SME teams (Implementation, Sales, Product Management) to identify and fill information gaps that help Solution Engineers communicate technical concepts related to the Brightspace platform.

May 2022 - Present

Senior Field Sales Representative

Michigan, Ohio, Indiana, And West Virginia

Senior Sales Representative and Account Manager for Ingram Library Services working with public libraries, higher education, and K-12 districts. I helped Ingram’s institutional customers: • Get materials faster; • Implement new workflows;• Learn best practices for utilizing Ingram's ipage software;• Manage projects and new initiatives;• Discover new collection development services;• Enhance the diversity, equity, and inclusiveness of their collections; and• Improve access to materials for their patrons, students, and other consituents. In addition, I helped to implement what eventually became a company-wide rollout of the Salesforce CRM system, increased annual revenues in my territory by more than 60% in a market that is historically flat, and enjoyed every minute of my time doing it.

Nov 2015 - May 2022

Sales Management, Sales Operations/Crm

Ft. Lauderdale, Fl

Responsible for business development, sales management and sales operations including CRM systems selection and administration, pipeline analysis, and strategic planning with Copley Retention​, a Mark Cuban company (now known as Nuro Retention), a company dedicated to improving student success efforts at colleges around the world through predictive analytics.

May 2015 - Aug 2015

Regional Sales Manager, Higher Education

Starfish Retention Solutions, Inc.

Great Lakes Region

Responsible for new sales and upsell revenue of student retention solutions including early alert and scheduling software, advising and academic planning tools, software integration and additional services to colleges in the Great Lakes region. Delivered on-site and web-based demonstrations of Starfish predictive analytics and intervention software. Conducted competitive analysis and created comprehensive territory plan to exceed annual sales goal.Starfish Retention Solutions (acquired by Hobsons) is a leading provider of student success systems. The Starfish Enterprise Success Platform helps millions of students each term. Starfish is devoted to the research and practice of engaging students in their progress, removing obstacles to their success, and assessing the effectiveness of an institution’s efforts to help students succeed. Starfish continues to define the now-critical student success and retention space. Millions of students, thousands of advisors, and hundreds of academic institutions are using the patented Starfish® Enterprise Success Platform™ to power their strategic retention and completion initiatives.

Jun 2014 - Feb 2015

Strategic Account Manager, Higher Education

D2L

North America

Managed the company’s relationships with some of its largest strategic accounts and drove both renewal business and additional revenue growth. Responsible for sales of the Learning Management System/Integrated Learning Platform as well as project planning and SOWs for implementation of other modules such as mobile products, media and lecture capture software, customizations and integrations, and electronic portfolio product.Founded in 1999, Desire2Learn Incorporated is a leader in providing innovative learning solutions to Higher Ed, K-12, Corporate, Government and Healthcare organizations worldwide. D2L has a proven track record of client success. D2L's outstanding service and support has made them the LMS partner of choice for leading organizations around the globe.

Apr 2012 - Jun 2014

Us & Canadian Sales Manager

North America

Sales and marketing for initial North American market entry of online faculty training programs. Sold to C-level campus executives including CIO's, chancellors and provosts, as well as directors of faculty development, directors of teaching and learning centers, vice presidents of academic affairs and research, and vice provosts and deans of graduate schools at major US and Canadian universities and colleges. Created original marketing collateral for the US and Canadian higher education markets. Extended integrated branding initiatives to exhibit display and printed marketing collateral to ensure a consistent sales message. Presented to Board of Directors on implementation strategy. Conducted software demonstrations and presentations to customers at conferences and sales calls. Developed written proposals to deliver to campus executives, and negotiated terms of sales agreements. Conducted implementation training including LMS deployment and content customization with new customers. Advised on future product development and market strategies.

Aug 2011 - Mar 2012

Executive Director, Integrated Solutions

Michigan

Represent Pearson Learning Solutions integrated content, services, and platform to C-level customers in Higher Education. Work with client institutions to develop custom enterprise-level solutions for improving student outcomes and achieving student success.

May 2010 - Jun 2011

Senior Field Sales Representative, Higher Education

Michigan

Responsible for selling college textbooks and technology/software solutions to the 2-year and 4-year higher education market in Michigan.

Jan 2005 - May 2010

Regional Account Manager, Aplia

Michigan, Indiana, Ohio, Ontario, Manitoba, Saskatchewan

Regional Account Manager with Aplia, Inc., a division of Cengage Learning. Responsible for selling online homework management and assessment system to clients in Central and Eastern Canada, Michigan, and Indiana.

Jan 2008 - Aug 2008

Educational Technology Consultant, Course Technology

Great Lakes, Midwest, And North Central Regions

Educational Technology Consultant responsible for sales and technology training within a 14-state, $11M territory. Sold software to colleges and universities, and supervised technology sales of 10 sales representatives in the Midwest. Responsible for internal rep training on company software assets including saleable product and Siebel CRM database. Responsible for conducting in-service training and ongoing support to adopters of Thomson Course Technology's assessment and training software and learning management systems such as Blackboard, WebCT, and UCompass Educator. (Cengage Learning, formerly known as Thomson Learning)

Jan 2001 - Jan 2005

Field Sales Representative, Higher Education

Michigan

Sales representative covering the state of Michigan for Course Technology, a division of Thomson Learning (Now known as Cengage Learning). Base of approximately $1.2M. Achieved goal for Q4 of 1998, exceeded goal in 1999 by 14%. Promoted to subsequent position of Educational Technology Consultant. Presented and sold digital solutions, textbooks and related learning materials to higher education accounts at the individual and enterprise levels. Received Editorial Representative of the Year award in 1999, Marketing Representative of the Year award in 1999 and 2005, and Educational Technology Consultant of the Year award in 2003. Won 2006 and 2007 “top 50 take-away” national contests. Exceeded annual sales goals 1998-2005 and 2008, and achieved 97% of goal in 2007 and 2009. Member of company’s “Coaching Circle” internal development program. Presented assessment and training software at national and regional conferences. Consulted with key customers on industry trends including assessment software, Microsoft products, and LMS platforms. Conducted basic and advanced training on internal Siebel CRM product.

Sep 1998 - Jan 2001

Field Sales Representative, Higher Education

Michigan

Sales representative for economics, biology, chemistry, physics, computer information systems, finance, marketing, management, and mathematics for Addison Wesley Longman (formerly Addison-Wesley), a division of Pearson. Responsible for sales in excess of $1.1M. Closed 3 of the region's top competitive sales targets in 1997.

Jul 1996 - Sep 1998

Senior Sales Representative

Automation Resource Corporation

Okemos, Mi

Sold computer software training courses and continuing professional education products and services to customers in associations and healthcare organizations as well as K-12 school districts and professional licensing organizations; consulted with clients on training coordination and implementation; conducted training on CRM database software for select clients.

Jun 1995 - Jul 1996

Custom Publishing Editor, Higher Education

Burgess Publishing

Michigan, Ohio, Indiana, Illinois

Responsible for sales of custom publishing services for the higher education market in Michigan, Ohio, Indiana, and Illinois. Developed new contractual materials and contract processes. Conducted training and supervision of other field sales staff.

Feb 1994 - Jun 1995

Associate Editor, Higher Education And Nonprofit Associations

Kendall/Hunt Publishing

Michigan

Custom Publishing Editor responsible for acquisition and sales of custom-published textbook product in the state of Michigan.

May 1990 - Feb 1994
Team & coworkers

Colleagues at D2L

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1 education record

Eric Shotwell education

FAQ

Frequently asked questions about Eric Shotwell

Quick answers generated from the profile data available on this page.

What company does Eric Shotwell work for?

Eric Shotwell works for D2L.

What is Eric Shotwell's role at D2L?

Eric Shotwell is listed as Senior Solutions Architect at D2L.

What is Eric Shotwell's email address?

AeroLeads has found 1 work email signal at @d2l.com for Eric Shotwell at D2L.

Where is Eric Shotwell based?

Eric Shotwell is based in White Lake, Michigan, United States while working with D2L.

What companies has Eric Shotwell worked for?

Eric Shotwell has worked for D2L, Ingram Content Group, Nuro Retention, Starfish Retention Solutions, Inc., and Epigeum.

Who are Eric Shotwell's colleagues at D2L?

Eric Shotwell's colleagues at D2L include Chris Bohl, Kieran Anderson, Kyla F., Natasha Schmidt, and Alex Kobets.

How can I contact Eric Shotwell?

You can use AeroLeads to view verified contact signals for Eric Shotwell at D2L, including work email, phone, and LinkedIn data when available.

What schools did Eric Shotwell attend?

Eric Shotwell holds B.A., English, Business Administration, Cum Laude from Hope College.

What skills is Eric Shotwell known for?

Eric Shotwell is listed with skills including E Learning, Salesforce.Com, Crm, Account Management, Higher Education, Sales Presentations, Learning Management Systems, and Learning Management.

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