Shreyas Ganesh Email & Phone Number

New York, Ny, Us

London, England, Gb

-During time on DFS account, used Python and calculus to help automate marginal cost analyses-Helped Data Operations teams in collecting historical site-served data from first-party sources-Helped manage the transition of reporting dashboards from Datorama to PowerBI

London, England, Gb

-During time on TJX account, managed dashboarding pipeline in order to expand reporting capabilities to include monthly projections and real-time budget pacing-Utilized Alteryx to automate the assembly of cost-corrected historical TJX data for MMM (marketing mixed modeling) client deliverables-During time on Volvo account, oversaw development of net-new dashboards for Volvo Canada line of business to be transitioned to creative agency

New York, Ny, Us

-Used AT&T ROME database to pull sales data for AT&T Business Solutions campaigns, processed and aggregated primarily in SQL with some Python, and present monthly performance to clients, while generating ad-hoc insights and conducting analyses on longer-term performance of companies "surging" in interest based on search engine keyword topics-Managed Tableau reporting dashboards across multiple AT&T LOB's, oversaw the process from design to execution-Managed ETL, cleansing, and processing of performance data, collaborating with media investment teams to QA and write actionable insights on a bi-weekly basis-Led automation projects to improve data storage and processing, improving efficiency and reducing reporting lag time

New York, Ny, Us

-Processed data and maintained Tableau dashboards for Cricket Wireless reporting in coordination with investment and strategy teams-Automated ETL processes across several LOB's in order to eliminate human error and improve processing time

-Guided creation and implementation of personality surveys using market research-Used data from Mixpanel and Google Analytics to more efficiently target consumers-Used Python to create basic recommendation model for monthly subscribers

New York, Ny, Us

Worked independently and collaboratively on data science projects from acquisition and analysis of data to visualization of results, gaining hands-on experience in Python programming, SQL, machine learning, natural language processing and D3 visualization-MTA Analysis: Compiled and analyzed NYC MTA data to find stations and periods of time with peak activity-Box Office Regression: Web-scraped BoxOfficeMojo for films’ budgets and grosses, and ran linear regression to predict net studio profits by increasing budget-Death Data Binary Classification: Isolated Kaggle "Death in the United States" dataset for handgun suicides and handgun homicides, and ran logistic regression model to predict manner of death and plotted results using D3-Kanye West Lyrics NLP: Analyzed emotions of Kanye West lyrics with NRC Emotion Lexicon and NLTK/TextBlob-Spotify Recommendations: Accessed Spotify Web API data to recommend music outside of users’ listening patterns

Collaborate in designing program and run mouse-tracking and reverse correlation studies in order to study the dynamics of face perceptionCreate face stimuli using Photoshop and FaceGen

Run eye-tracking studies to study moral decision-making in situations of differing welfareRun facial EMG studies to assess reactions to different moral and ethical dilemmasEnsure that equipment and programs are properly organized and set up for experiments

Ran eye-tracking studies and GSR studies to study the effects of socioeconomic status on perception, attention to stimuli, and affective responses in anticipation of social interactionsInteracted with and assisted participants if and when technical problems arose

Full Stack Web Development Certification, Computer Software Engineering

B.S./B.A., Neural Science, Psychology

Education record