Social Listening and Analytics Expert,with 11 plus years of experience in conducting Market Research, analyzing Social Media data, and providing strategic actionable insights.Have vast experience in curating and managing large, complex, multi-country projects for brands & organizations across sectors. Expert in the whole lifecycle of a project -- right from pitch, proposal writing, client or stakeholder discussions, developing a research plan that includes the methodology, data collection techniques, feasibility check, timeline for conducting the research, data collection & cleaning, analysis framework design & analysis, generating actionable insights and meaningful findings that address the research questions, reporting, presenting the research findings and insights to clients or stakeholders, and actively engaging in discussions to gather feedback, answer questions and most importantly, develop strategic recommendations based on the research findings to optimize social media marketing efforts, improve brand reputation, and enhance overall business performance.