Shruti Gupta Email and Phone Number
Results-driven and analytically adept professional with a background in economics and a passion for crafting impactful strategies. Experienced in leveraging data-driven insights to drive business planning and decision-making. My journey has taken me from serving as a Strategy and Business Consultant, where I designed digital marketing strategies for flagship political campaigns and streamlined reporting processes, to contributing as a Strategy Analyst unearthing valuable insights for informed planning. Beyond the corporate world, I've cultivated a strong social media presence as a Food Blogger, collaborating with restaurants for marketing success. Additionally, I have actively engaged in volunteering efforts, from pitching sponsorship proposals for academic fests to supporting underprivileged communities and cancer patients. My commitment to driving positive change and delivering impactful results is evident in all my endeavors.
Gdi Partners
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Senior Associate ConsultantGdi Partners Nov 2024 - PresentDelhi, India
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Strategy And OperationsDarwinbox Aug 2023 - Jul 2024Gurugram, Haryana, India• Contributed as the only link between Darwinbox and their portfolio company, Compport and looked after the coordination and change management between the two firms• Served as the connective tissue between Sales, Marketing, and other internal stakeholders, working to share knowledge, launching joint marketing efforts and "getting things done"• Initiated customer excellence measures such as regular product webinars, client community and NPS survey at Compport • Single handedly setup and implemented Dealhub (a CPQ platform) in Compport which helped in automating legal contracting and reducing manual effort and errors by upto 80%• Assisted Compport team in delivering and implementing board recommended solutions by providing constant support through Darwinbox resources and ensuring regular data movement within the two firms -
Strategy And Business ConsultantTailwind Marketing Nov 2022 - Jul 2023Gurugram, Haryana, India• Effectively crafted digital marketing strategies for Delhi, Gujarat, North-East, Madhya Pradesh, Chhattisgarh and Rajasthan state elections, and researched new advertising avenues for the target audience• Orchestrated and facilitated structured problem-solving sessions daily, while conducting data analysis using Excel, Sheets, and SQL in collaboration with project and client stakeholders• Ensured a seamless transition to Looker Studio, significantly lowering manual efforts by 90% in reporting & dashboarding• Prepared comprehensive closure reports of the campaigns to understand misses, achievements and key learnings• Understood the marketing funnel & developed a forecasting model for marketing metrics with up to 75% accuracy -
Analyst, StrategyTresvista Apr 2021 - Oct 2022Mumbai, Maharashtra, India• Served as an internal consultant, guiding strategic planning, capacity tracking, and decision-making processes• Worked on company’s expansion project both in terms of real estate & services, through analyzing current workforce data, comparing prospective real estate locations and conducting research on service expansion prospects• Developed capacity models for different departments in the organization, including non-delivery departments incorporating attrition, promotions, client churn rates, etc. to effectively predict hiring requirements• Conducted thorough research during COVID to setup our in-house covid care protocols for employees and created a exhaustive reporting dashboard including vaccinations, positive cases, ventilators available, etc. within the city for the management -
Food BloggerTongue Twisters Apr 2018 - Apr 2020• Oversaw a constantly growing Instagram following of 18k alongside another team member• Collaborated with 170+ restaurants for their social media marketing by creating suitable content on Instagram
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Management TraineeMcgraw-Hill Jun 2019 - Aug 2019Noida• Involved in multiple managerial projects in the Higher Education Department and led an independent project• Efficiently processed payments and honorariums for 250+ reviewers who contributed to reviews for new print titles• Analyzed 15 company titles against market competitors, delivering actionable recommendations for improvements -
InternDigital India Leader May 2018 - Sep 2018• Curated engaging website content and crafted compelling press releases for esteemed clients
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Volunteer At Akshar ProgramEnactus Shaheed Sukhdev College Of Business Studies Jul 2017 - May 2018Delhi• Trained underprivileged people to manufacture notebooks from recycled paper Marketed the product to the target customers and ensured the transfer of financial proceedings to the underprivileged workers
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Cultural PresidentDelhi University Students Union Jul 2017 - May 2018• Managed 5 cultural events organized by Delhi University's Student's Union
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VolunteerNss Hindu College Aug 2017 - Apr 2018Delhi• Visited cancer patients every weekend, to interact with them alongside organizing events and fun activities• Handled the speakers for the Annual Conclave alongside managing overall execution with the core team
Shruti Gupta Education Details
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Economics
Frequently Asked Questions about Shruti Gupta
What company does Shruti Gupta work for?
Shruti Gupta works for Gdi Partners
What is Shruti Gupta's role at the current company?
Shruti Gupta's current role is Impact Consulting | Strategy & Operations | Performance Marketing | Business Analysis | Ex-Hinduite.
What schools did Shruti Gupta attend?
Shruti Gupta attended Hindu College, University Of Delhi.
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Shruti Singhal
Bengaluru -
Shruti Gupta
Bengaluru -
Shruti Gupta
Gurugram -
Shruti Gupta
Global Recruitment Consultant At Cowi With Expertise In Global Talent AcquisitionDelhi, India
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