Shruti Shete Email & Phone Number

Bengaluru, Karnataka, India

Mumbai, Maharashtra, India

Founded a dream of mine with Sesame and Soy. Immersed myself in and surrendered myself to the world of food as i was building it and testing the product line. Sesame and Soy is the right place to go to when you're craving dumplings in all its glory. Curating recipes and making them come to life to create dumplings that can be consumed even after a month or two, entirely free from preservatives as well as additives is what is integral to the company. Currently, a range of sauces is in the pipeline which will be the perfect accompaniment to the dumplings.Handled and pioneered the entire product testing phase as well as its entire operations. Marketed and launched the product successfully. Led the social media activities spanning from content creation, photography and copywriting to its overall execution.Built a strong network of customers and loyalists over a period of time while maintaining and fostering great relationships with them all.

Bengaluru, Karnataka, India

Delivered timely execution of articles consisting of technical articles, blogs and questionnaires

United States

Handled its PR & Marketing strategies. Developed and curated a content calendar and executed the same across media platforms. Curated newsletters

Mumbai

Handled data management and overlooked the daily troubles and hiccups that had to be dealt with.Managed marketing activities for the brand and handled the copy for their product.

Mumbai, Maharashtra, India

Aided and collaborated with the Branding team to design and execute end-to-end social media strategies for Lifestyle brands and content for influencer outreach campaigns. Tasks for each campaign included ideation, shortlisting influencers, allocating budgets, content development and deliverables along with finalizing visuals to complement brand tonality and campaign objectives. Led the communications with all the involved parties and handled all the nuances related with client relations. Contributed by conducting industry research, conceptualizing campaigns, and evaluating influencer metrics to ensure high campaign ROI. Liaised with macro and micro influencers on behalf of brands that translated into long-lasting relationships.

Mumbai, Maharashtra, India

Implemented holistic Public Relations campaigns for leading lifestyle and luxury brands in India, mainly pertaining to the Hospitality industry. Co-ordinated several collaborations and experiential events that translated into lucrative PR opportunities and thereby increased sales for brands ensuring great relations with the clients. Secured articles in notable traditional and digital publications through research, insights and strategic placements as well as through crisis management.Drafted formal communication material for brands that included press releases, company profiles, and spokesperson profiles, leading to the distribution of exciting, thought provoking and authentic information to the press. Maintained fruitful relationships with media personnel that helped secure stories first-hand and long-lasting relationships with brand representatives.

Mumbai, Maharashtra, India

Assisted with media outreach programs for leading B2B and B2C brands in India, while obtaining PR stories in regional, local and national platforms. Developed communication material, co-ordinate spokesperson interviews and drafted profiles.Monitored and reported daily news coverage for brands along with developing weekly, monthly, and quarterly coverage documents whilst rigorously tracking media.

Dubai, United Arab Emirates

Handled marketing activities for Seychelles Tourism Board in GCC countries. Curated and assisted in the launch and planning of roadshows, workshops in GCC cities

Master Of Science - Ms, Mass Communication/Media Studies

Bachelor Of Arts (B.A.), English Language And Literature, General

Education record

Education record