Shubham G. Email & Phone Number

Gurugram, Hr, In

- Developed and executed ad monetization strategies resulting in a remarkable bottom-line increase of through in-app ads, CRM, and social media advertising.-Enhanced ROAS by over 50% through strategic brand coordination, optimizing advertising spend and performance to maximize ROI.-Led strategic projects, including increasing beauty revenue share on our app by 30% through effective cross-selling initiatives within the beauty category, driving significant revenue growth and customer… Show more - Developed and executed ad monetization strategies resulting in a remarkable bottom-line increase of through in-app ads, CRM, and social media advertising.-Enhanced ROAS by over 50% through strategic brand coordination, optimizing advertising spend and performance to maximize ROI.-Led strategic projects, including increasing beauty revenue share on our app by 30% through effective cross-selling initiatives within the beauty category, driving significant revenue growth and customer engagement.-Took strategic calls to improve onsite revenue and profitability for Namshi, one of the leading Fashion e-commerce in the Middle East Show less

Gurugram, Haryana, India

- Managed the entire value chain: Portfolio planning, New Product Development, Sourcing, Instock, Sales & Marketing and Branding for Private label of noon.com for 3 categories - Increased the profitability of categories by more than 10pp in 6 months along with improving the stock quality.- Devised planning and selling model for predicting inventory for private label- Launched 35 new products and 5 subtypes along with driving innovations to extend brand imagery into the entire… Show more - Managed the entire value chain: Portfolio planning, New Product Development, Sourcing, Instock, Sales & Marketing and Branding for Private label of noon.com for 3 categories - Increased the profitability of categories by more than 10pp in 6 months along with improving the stock quality.- Devised planning and selling model for predicting inventory for private label- Launched 35 new products and 5 subtypes along with driving innovations to extend brand imagery into the entire customer experience from merchandising, packaging and service to building a differentiated experience- Increased the revenue of electronics accessories by 60% and audio products by 100% in a span of 6 months Show less

Gurgaon, Haryana

• Responsible for coordinating with country teams for process improvement and new initiatives across South East Asia, Middle East and Japan(SEAMEJ)• Leading end to end Remote BD across Indonesia, Malaysia and Philippines - Onboarding properties remotely as a part of COVID BCP plan• Launched a new project on property branding to optimize costs • Devised and implemented strategies to optimize the available inventory of rooms(DSRN)• Launched OYO Secure, a prepaid wallet for new… Show more • Responsible for coordinating with country teams for process improvement and new initiatives across South East Asia, Middle East and Japan(SEAMEJ)• Leading end to end Remote BD across Indonesia, Malaysia and Philippines - Onboarding properties remotely as a part of COVID BCP plan• Launched a new project on property branding to optimize costs • Devised and implemented strategies to optimize the available inventory of rooms(DSRN)• Launched OYO Secure, a prepaid wallet for new partners to improve the Cash CM which is already been adopted by 25 properties in the region• Led performance management across SEAME: Improved productivity, designed KRAs and incentive plans and drove various training initiatives working with L&D team Show less

Himachal Pradesh

• Led a team of 9 BDMs to build supply market across three districts in Himachal Pradesh• Managed revenue, sellable inventory, operational expenses and guest experience of approximately 2000 SRNs • Responsible for end-to-end business development of the assigned area including planning, hiring and building supply• Engaged with multiple stakeholders - vendors, property owners, local and cross functional teams, to deliver the best operational excellence• Appreciated by COO, South… Show more • Led a team of 9 BDMs to build supply market across three districts in Himachal Pradesh• Managed revenue, sellable inventory, operational expenses and guest experience of approximately 2000 SRNs • Responsible for end-to-end business development of the assigned area including planning, hiring and building supply• Engaged with multiple stakeholders - vendors, property owners, local and cross functional teams, to deliver the best operational excellence• Appreciated by COO, South Asia for exceptional performance Show less

Dharamshala

• Handled business development, transformation and operations verticals for Dharmshala, Mcleodganj and Una markets• Launched operations in 7 cities including Una, Hamirpur, Bir and Palampur, increasing the supply from 400 SRNs to 1500 SRNs.• Recognized as 'Rising Star' at National Level for adding highest supply within 90 days of joining• Awarded by HP Hub for outstanding performance in February, 2019

Helped the team to make critical decision like Project expansion, feasibility, finances etc.

Chandigarh Area, India

- Led a team of 104 members working for more than 400 people to provide them with sustainable business solutions.- Won grants from KPMG and BlueDart at Enactus India Competition

Chandigarh Area, India

Panjab University Chandigarh

Involved in the process leading to 50 companies visiting and 168 students being placed

Chandigarh Area, India

Led 3 Projects for Enactus Chapter1.) Project Astitva - Created market for bags made by HIV positive ladies 2.) Project Bio-Indhan - Promoted and encouraged making of Bio-gas plants, Installed 15 Biogas plants in and around Chandigarh3.) Project Amal Vari - Produced and marketed low cost water filters with the help of potter communityThe team stood 3rd at National level in Enactus India competition 2014 held in Mumbai and also won the grants worth INR 3 Lakhs from business… Show more Led 3 Projects for Enactus Chapter1.) Project Astitva - Created market for bags made by HIV positive ladies 2.) Project Bio-Indhan - Promoted and encouraged making of Bio-gas plants, Installed 15 Biogas plants in and around Chandigarh3.) Project Amal Vari - Produced and marketed low cost water filters with the help of potter communityThe team stood 3rd at National level in Enactus India competition 2014 held in Mumbai and also won the grants worth INR 3 Lakhs from business giants like KPMG, Mahindra, Unilever etc. Show less

Chandigarh Area, India

Gurgaon, India

Project undertaken - Binary separation of Ethane and Ethylene

Chandigarh Area, India

Facilitated co-ordination of events, increased reach of the fest and approached corporates

Pgdm

Higher Secondary Examination, Non Medical, 95.2%

Head boy for session 2011-12 Sports captain for session 2010-11

Bachelor Of Engineering (B.E.), Chemical Engineering, 8.6/10

Activities and Societies: Enactus, Rotaract, IIChE , IPI Secured 3rd position at National Level in HSBC India Case competition.

Senior Secondary Education, Scince

Represented School at district and state level in quiz competition , art & craft competitions, Holyfaith NTSE and national cyber olympiad