• Extracted data from social media accounts weekly; visualized data to demonstrate social media topic trends on weekly reports. • Operated the official social media accounts of NIO; edited and published social media contents. • Managed in the financial process of the team, including budget application, small purchases, and monitored the KPIs of marketing key opinion leaders and distributed rewards reimbursement monthly.

• Led brainstorm advertising ideas and compose slogans; accumulated and integrated creative advertising ideas and reported the results weekly. • Gathered and assessed the marketing activities of competing products with detailed comparison of advertising methods for 3 months. • Organized dozens of the information of KOLs (key opinion leader) and helped to find new KOLs and build connection for future cooperation.

• Proposed ideas and suggestions for marketing programs of Foxconn Building; proposed promotion slogan to the marketing department and made PowerPoint for high-quality promotions.• Formulated promotion articles for multi-media platforms; gathered and analyzed the views data and viewer profile data for 2 months.

• Studied the advertisement cases from marketing websites, conducted SWOT analysis with comparison and wrote structured proposals for 3 months. • Collected and organized hundred materials of marketing meetings.