- Carry out requirement analyses for diverse digital marketing landscapes and advise external and internal customers on technical issues.- Supervise and configure various cloud systems in the areas of personalization, web analytics, tag management and CRM.- Work on complex processes as well as solutions for (mobile) app tracking, data governance processes and (cloud) system integration.- Evaluate different tools and technologies based on customer requirements.- Responsible for project management, organization and execution of various Digital Marketing Projects.

Worked on multiple projects across diverse topics like Future of PropTech Industry, Evolution of Insurance, Future of Energy Storage Solutions, Greenhouse Agriculture, Vertical Farming, E-Mobility Battery Technology, HMI / SCADA Technologies and many others. Moderated and participated in several client workshops like Impact- Uncertainty, Cross-Impact, Future Scenario Development. Experienced in conducting research interviews with field and industry experts to understand current & future industry and process challenges.

Conducted exhaustive research regarding new technologies, competitor landscapes, and strategic evaluation methods for Fortune 500 companies across varying technologies and industries.

Designed, developed and managed the website for the MIORI Brand. Utilized the latest software development tools, techniques, and approaches to design and develop the functionalities and web user interface for the digital production management tool - MIORI Shopfloor Board.

Primary responsibility was to manage, build and deliver scalable Front-End User Interface for different customised pages, visualizations and web marketing solutions for the Akamai web portal. In addition to previous responsibilities, this included working with various internal customers in designing different marketing campaigns and creating targeted marketing pages for the Akamai website. Also included, tracking user behavior to increase High Value User Engagement and reduce bounce rates on the website using A/B testing, analyzing user click patterns and personalization of web pages based on user profiles.Additional Responsibilities included• Project management by working with cross functional teams for delivery.• Mentoring peers in my team for better execution of projects.• Participate directly in hiring of new candidates for team expansion.

Responsibilities:Built the Front-End User Interface for customised Tools, Dashboards and Demos for different Cross Functional Marketing teams across Akamai. This involved- Frequent conversations with internal customers to get an overview and an objective of the project- Proposing a plan of approach towards Design and Implementation while prioritizing Simplicity and Ease of Maintenance- Design and Coding of the User Interface and Maintenance, Value Additions and Improvements of the Product.- Building Customized Components for the Akamai Website. - Building different Campaign / Solution specific Websites and Microsites for varying Akamai Marketing Campaigns. This involved closely working with Marketing Managers to suggest and help implement existing Web Processes to generate Leads.- Creating new HTML Mailers for different Akamai Email Campaigns. - Building new pages and Managing akamai.com and Akamai’s in-house portal Aloha.- Training new users on Self Publishing.Also worked with the Market Intelligence Team to understand Strategies implemented for Inbound Marketing, Social Media Marketing and Market Research for prospects across different Industry Verticals.

Built different Campaign / Solution specific Websites and Microsites for varying Akamai Marketing Campaigns. This involved closely working with Marketing Managers to suggest and help implement existing Web Processes to generate Leads.Created new HTML Mailers for different Akamai Email Campaigns. Managed and developed new pages for akamai.com and Akamai’s in-house portal Aloha.Trained new users on self publishing web assets.

Was employed as a Graduate Engineer Trainee (GET-2010) in Jindal Steel and Power Limited (JSPL), Angul, Orissa in the Balance of Plant (BOP) Department, a part of the Captive Power Plant, from July 2010 to March 2011. In-charge of supervising the Labour and Material Requirements and Laying of Pumps and Pipelines in order to aid Power Generation.