Sidharth Vijayan Email & Phone Number

Bengaluru, KA, IN

Slough, GB

Building the contemporary solution for 'estate planning' and digital account aggregation for the UK market. Servicing a several billion GBP market that is waiting for a solution when it comes to facilitating access of various financial instruments to the surviving family members.

Mumbai, Maharashtra, IN

Taking two products - fitpage (app) and Indiarunning.com (web) from 0-1 is an achievement in itself. Taking it from 0 - 490000+ unique users on the web and 0 - 8000+ on mobile with negligible marketing spends is great to be part of. As humbling as it is, it is a great place to be in and having done it along with an amazing set of people is a pleasure to.

Founder of TELO, an app meant to make fitness fun and engaging for the India and the world. TELO is the first of its kind to bring the realms of discovery, registration and participation (end to end) for running (and other fitness activities later) under the same platform. TELO also makes it fun and engaging to work towards fitness/running goals using.

Mumbai, Maharashtra, IN

Working on building great mobile first products for the logistics tech space in India. Redefining how the actors in the domain interact with technology for mutual benefit of the platform and users.Data driven decisions towards solving key stakeholder problems with a keen sense of user empathy and user experience. Always sought to solve problems for the end.

• Built a voice-first social network with over 330,000+ users active at its peak.
• Identify gaps in the eco-system and plan features accordingly
• Manage release schedules with clear deliverables in mind
• Manage product sprints and feature backlogs, prioritizing needs over wants
• Grew the Indian user audience from 0 to 100,000+ in less than 4 months with minimal spends
• Implementing analytics to track user behavior before and after on-boarding to optimize app and website

Mumbai, Maharashtra, IN

• A funded startup of 120 people, bringing on-demand home services to the urban Indian
• Understanding user journeys and building a lasting engagement between brand(s) and customers was my primary motive while working at Taskbob
• Worked with the digital marketing team of four to grow user base from 36k to 400k+ in less than a year at a CAC of $0.4
• Led the product management for the second version of the customer-facing app including UI/UX
• Created new sales funnel using NFC-enabled smart-tags to gain customer information and provide offers
• Reduced customer acquisition cost up to 40% by optimizing spends on digital and print advertising

Mumbai, Maharashtra, IN

• Built the consumer & corporate tech piece for India's largest education products/services company established by the $4.6B Essel Group
• Sold the solution to 50+ franchise partners during pilot phase with potential revenues of $500,000 per year.
• Digitized paper-based auditing system, increasing audit productivity from 3 to 7 schools per day.
• Laying out the digital strategy (product & marketing) for the organization and its future in the education sector by carefully analysing current market scenarios and predicting the future for the sector
• Creating brand marketing material and strategies for engagement using social media platforms to drive new user adoption
• Building digital products (mobile and tablet based applications) and services for the future of education

Singapore, SG

• Conducted several user discovery journeys and worked with marketing and branding team to come up with website user flows for both online and in-store user experience
• Document user experiences and design content and user flows based on learnings
• Implemented several key marketing campaign work flows to ensure high sign up rates and good data accumulation techniques
• Managed a team of marketing communications and branding executives for the communication and launch of marquee products from SingTel and Apple
• Coordinate digital marketing efforts for SingTel for various partner accounts, such as HTC, Samsung and LG
• Choreographed the ATL & BTL marketing efforts for several product and service launches across Singapore including design and execution of online and offline marketing material

London, Greater London, GB

• Marketed the services of SDnA (Stanley David & Associates) to many prospective clients which led to accounts like MARUTI – Suzuki motors, Mahindra Motors, Infosys and CDAC
• Was responsible in winning key accounts such as Mahindra Motors and CDAC for the south zone training portfolio – soft skills and sales trainings
• Created and conducted product and sales trainings for Maruti – Suzuki, pan India

Leeds, West Yorkshire, GB

• As a technical training officer at O2 Mobiles, I trained new tech support executives on the products and processes at the largest business process outsourcing organisation.
• Supported billing function at the customer support centre helping an average of 115 agents on the floor at any given time of the day.
• Provided key value inputs on the billing functionalities and error correction methods to the engineers who built the billing function system for O2 mobiles thereby reducing the error rates to less than 0.4% from a.

Master Of Business Administration (M.B.A.), Financial Management & Entrepreneurship

Masters Of Science, Integrated Marketing Communication

Bachelors Of Engineering, Electrical, Electronics And Communications Engineering

Master'S Degree, Business/Corporate Communications