Silvia Barranco Email & Phone Number

Paris, Fr

Paris

Events: Management of the Action Plan focused on Printemps' top customers (25 activations/quarter)Partnerships: Negotiation & B2B Relationship Management for key accounts (e.g. LVMH, Hermès, Richemont) Reporting: Monitoring & VIC results

Ville De Paris, Île-De-France, France

Construction of one global operations department through the fusion of the logistic and the after-sale services. Management of a team of 5 people. Implementation of a shipping software. - Creation of transversal processes.- Optimization of logistic costs.- Negotiation with transporters and other logistic partners.

Paris, Île-De-France, France

Customer Relation Management at Imparfaite.- Structuration and management of the Customer Service.- Optimization of the online customer experience.- Development of the loyalty program.- Measurement of the customer satisfaction.

Région De Marseille, France

Challenge: develop the reputation of the 3 years old brand specialized in sustainable maternity fashion in the French territory & in Europe.STRATEGIC BUSINESS DEVELOPMENT • Competitive intelligence • Development of partnerships with brands, services providers, distributors...CUSTOMER SERVICE• Customer relationship management : creation of guidelines & brand's commitments toward customers• Monitoring customers feedbacks to improve customer experience (packaging… Show more Challenge: develop the reputation of the 3 years old brand specialized in sustainable maternity fashion in the French territory & in Europe.STRATEGIC BUSINESS DEVELOPMENT • Competitive intelligence • Development of partnerships with brands, services providers, distributors...CUSTOMER SERVICE• Customer relationship management : creation of guidelines & brand's commitments toward customers• Monitoring customers feedbacks to improve customer experience (packaging, delivery, return...)• Definition of the customer loyalty strategySOCIAL MEDIA - INFLUENCE• Definition of the digital strategy through social networks : Instagram, Facebook, Pinterest & Youtube• Management & monitoring of social networks & blog : Instagram, Facebook, Pinterest & Youtube• Conduct of the influence marketing in France & Europe• Creation & distribution of emailing campaigns through MailChimp• Definition of KPIsWEBSITE / E-COMMERCE • Redesign of Joli Bump's website (laptop + mobile)• Development & monitoring of the startup SEO strategy (content optimisation)• Definition & monitoring of KPIs Show less

Région De Paris, France

3 month-period in the start-up Ubiq (ex Bureaux à Partager) : main focus placed on Customer RelationBUSINESS DEVELOPPEMENT • Participation to the development & improvement of the online platform "Bureaux à Partager" (https://www.bureauxapartager.com/) dedicated to connect people wishing to share or rent offices • In charge of the customer relation management in the "Demand Category': personalized follow-up & dedicated customer support• Edition of content aiming at promoting… Show more 3 month-period in the start-up Ubiq (ex Bureaux à Partager) : main focus placed on Customer RelationBUSINESS DEVELOPPEMENT • Participation to the development & improvement of the online platform "Bureaux à Partager" (https://www.bureauxapartager.com/) dedicated to connect people wishing to share or rent offices • In charge of the customer relation management in the "Demand Category': personalized follow-up & dedicated customer support• Edition of content aiming at promoting the website's offer towards prospects• Contribution to the implementation & reinforcement of staff processes• Follow-up the invoicing by renters Show less

Région De Paris, France

6 month period in Printemps Haussmann. Focused on developing and improving customers relations and maximizing customer experience PROJECT MANAGEMENT• Monitoring of customer relations' measurement tools (Mystery shopping, NPS, Complaints Department)• Development of an action plan aiming at foster customers loyalty and collective mobilisation of field managerial teams.• Monitoring of KPIsMONITORING PERFORMANCE• Performance monitoring & creation of weekly results… Show more 6 month period in Printemps Haussmann. Focused on developing and improving customers relations and maximizing customer experience PROJECT MANAGEMENT• Monitoring of customer relations' measurement tools (Mystery shopping, NPS, Complaints Department)• Development of an action plan aiming at foster customers loyalty and collective mobilisation of field managerial teams.• Monitoring of KPIsMONITORING PERFORMANCE• Performance monitoring & creation of weekly results presentation materials for the Executive Committee, sent to the top management and all sales departments • Presentation of the results during meetings with field teams Show less

Paris Area, France

6 month period in the agency, into 2 departments : Business Development & Events ProductionBUSINESS DEVELOPMENT • Benchmarking & Business Intelligence• Strategic recommandations• Development of the agency presentations materials & documentation relative to tenders• Presence & participation to restitution clients meetings EVENT MANAGEMENT• Supervision of events operations (operational & direct contact with clients, sites, services providers...)• Editing of… Show more 6 month period in the agency, into 2 departments : Business Development & Events ProductionBUSINESS DEVELOPMENT • Benchmarking & Business Intelligence• Strategic recommandations• Development of the agency presentations materials & documentation relative to tenders• Presence & participation to restitution clients meetings EVENT MANAGEMENT• Supervision of events operations (operational & direct contact with clients, sites, services providers...)• Editing of case studies Show less

Région De Paris , France

6 month period in Cop.Copine (fashion retail stores) during a gap year• Sales & Customer Service• Merchandising• Inventory Management

Tauxigny - Région De Tours

1 month period internship in WDK Group Partner, French wholesaler of toys and entertainments goods : immersion in the newly created Export Department.• Managing disputes• Customer care• Prospection & approach of prospects• Creation & translation of communication materials

London, Royaume-Uni

2 month period in the fashion retail company James Lakeland based in London : first professional experience in a company & abroad, discovery of the fashion industry. • Market studies & business intelligence• Prospection & Approach of prospects • Follow up & update of the company's social networks• Creation of communication materials

Msc, Marketing & Management Des Services

Activities and Societies: Participation to the annual creation of entrepreneurial projects challenge of MMS : Creation of the project "La.

Bachelor Of Arts (Ba), Business Management, First-Class Honours

Strategic Management International Marketing International Finance Research Methods Human Resources Management International Business.