Simon Berry is a Head of Insights at Gemba. He possess expertise in market research, strategy, segmentation, customer insight, marketing research and 9 more skills. Colleagues describe him as "Simon has the unique ability to transform data into actionable insights to positively impact customer behaviour. Human centred design and putting people at the heart of decision making comes naturally to Simon which results in his recommendations making business sense. Couple this with his approach to gathering people around a customer problem means that complex issues become simple projects. I absolutely loved working with Simon and looked forward to bouncing ideas around, developing… Show more" and "I had the privilege of reporting to Simon during his time at Entain, and I can't emphasise enough what an exceptional experience it was. Simon is an incredibly intelligent person, patient and kind. Being from Latin America, I was worried about cultural differences and language barriers, but Simon did always everything in his power to make me feel valued and an integral part of the team. His energy, positive attitude, creative and proactive approach to projects and tasks left a… Show more"