Simon Burden

Simon Burden Email and Phone Number

Director, Radio Planning and Design | Strategy | AI Integration | Sustainable Solutions | Customer Exp @ Optus
Adelaide, SA, AU
Simon Burden's Location
Greater Adelaide Area, Australia
Simon Burden's Contact Details

Simon Burden work email

Simon Burden personal email

n/a
About Simon Burden

With a deep understanding of telecommunications engineering, gained through extensive experience, I am currently the Director, National Radio Planning & Design at Optus. My expertise lies in mobile network planning, leveraging advanced technologies such as AI and machine learning to drive network efficiency and sustainability.Passion and Expertise: Inspired by the rapid advancements in technology, I strive to use these innovations to solve complex problems and make a meaningful impact. My mission is to promote a deeper appreciation for our planet and ensure our actions are in harmony with nature. I excel in identifying opportunities, collaborating with diverse teams, and implementing cutting-edge solutions that yield tangible results.Key Achievements:• AI & Automation: Pioneered the use of AI and large language models to enhance network planning and engineering.• Sustainability Leadership: Spearheaded initiatives to reduce Scope 3 CO2e emissions, and the use of Leo satellite technology to provide mobile network coverage, supporting environmental sustainability.• Customer Experience: Led efforts to future-proof 5G network designs, significantly improving customer satisfaction.• Enterprise Collaboration: Partnered with business teams to support growth and market expansion.• Cross-Organisational Leadership: Directed cross-organisational projects, fostering collaboration and achieving strategic goals.Aspirations: I am committed to exploring new opportunities in the AI and sustainability sectors, continuing to leverage advanced technologies for a sustainable future.Connect with Me: If you share a passion for AI, sustainability, or tech-driven positive change, let’s connect.

Simon Burden's Current Company Details
Optus

Optus

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Director, Radio Planning and Design | Strategy | AI Integration | Sustainable Solutions | Customer Exp
Adelaide, SA, AU
Website:
optus.com.au
Employees:
10667
Simon Burden Work Experience Details
  • Optus
    Director, Radio Planning And Design | Strategy | Ai Integration | Sustainable Solutions | Customer Exp
    Optus
    Adelaide, Sa, Au
  • Optus
    Director, Radio Planning & Design | Strategy | Ai Integration | Sustainable Solutions | Customer Exp
    Optus Jun 2020 - Present
    Adelaide, Australia
    Description: As the Director of National Radio Planning & Design at Optus, I lead strategic initiatives and oversee the planning of the rollout of advanced technologies to enhance our network's efficiency, sustainability, and customer satisfaction.Key Responsibilities and Accomplishments:• Strategic Network Planning: Developed and executed comprehensive network plans, aligning with business and financial goals• Automation, AI & LLM Integration: Implementing AI and large language models to improve engineering and network planning efficiency, leading to better decision-making and operational performance.• Customer Experience Improvement: Led initiatives to enhance customer experience through innovative use cases and future-proofed 5G network designs.• Sustainability Leadership: Established protocols for measuring and reducing Scope 3 CO2e emissions, spearheading sustainable practices, and satellite Direct to Cell technologies to expand network reach and support environmental goals.• Enterprise Collaboration: Worked closely with business teams to boost customer engagement, providing product support, and innovative financial models for network designs, contributing to overall business growth.
  • Optus
    Director, National Radio Planning & Design | 5G | Spectrum & Performance Optimisation | Compliance
    Optus Oct 2016 - Jun 2020
    Adelaide, South Australia, Australia
    Description: As the Director of National Radio Network Planning, I led key strategic initiatives to enhance our mobile network through effective vendor management, regulatory compliance, and advanced 5G design and rollout strategies.Key Responsibilities and Accomplishments:• Vendor Management & Tenders: Managed key meetings and supplier governance, ensuring effective collaboration and performance from vendors.• Regulatory Compliance: Ensured compliance with government regulations, aligning network strategies with regulatory requirements.• Network Design: Led the development of comprehensive 5G network designs, incorporating both hardware and software components to future-proof the network.• 5G Rollout: Directed the planning and design of 5G technology, overseeing all phases from planning to implementation.• Spectrum Strategy: Formulated and executed spectrum strategy to optimise network performance and capacity.• Capacity Planning: Utilised machine learning techniques to predict traffic and congestion, optimising the use of capital expenditure (capex) and resources.• Performance Optimisation: Led the optimisation of network performance to support marketing initiatives and deliver key messages effectively.• Stakeholder Management: Engaged with stakeholders to ensure alignment and support for network initiatives, fostering collaborative relationships across the organisation.
  • Optus
    Associate Director, Radio Access Engineering National | 3G & 4G | Technology | Optimisation | Aop
    Optus Aug 2012 - Oct 2016
    Adelaide, Australia
    Description: As the Associate Director of Radio Access Engineering National, I led the Radio Access Engineering Design & Technology, Performance, Capacity, and Systems teams. My role involved developing and implementing mobile performance management strategies, collaborating with various departments, and ensuring the Radio Access Network (RAN) met customer experience standards.Key Responsibilities and Accomplishments:• Team Leadership: Led the Radio Access Engineering Design & Technology, Performance, Capacity, and Systems teams to achieve operational excellence.• Performance Management Strategies: Created and implemented mobile performance management strategies across State and National Radio Engineering teams.• Cross-Department Collaboration: Worked with Customer Facing Units, Marketing, Sales, Product Management, and National teams to establish minimum customer experience standards for the RAN.• Network Performance and Customer Experience: Ensured alignment of Radio Access Engineering teams with overall network goals, understanding the link between radio performance, network perception, and customer experience.• Vendor Management: Served as the primary management point for Optus’ Radio Access Network vendors, overseeing vendor relationships and performance.• Capacity Management: Developed and implemented RAN capacity management plans, mobile network traffic forecasting, and Annual Operating Plans (AOP).• Feature Implementation: Created strategies for feature implementation with vendors, including commercial models and pricing negotiation.• Best Practices: Ensured the implementation of best practice technologies, tools, and processes within Optus' RAN.
  • Optus
    Acting General Manager, End-2-End Mobile Network Quality
    Optus Feb 2010 - Aug 2012
    Adelaide, Australia
    Description: As the Acting General Manager of E2E Mobile Network Quality, I led the department responsible for ensuring the quality and performance of the Optus mobile network. My role included performance evaluation, addressing customer issues, testing and approving devices, and managing network deployment systems.Key Responsibilities and Accomplishments:• Network Performance Evaluation: Provided a comprehensive assessment of Optus mobile network performance and its comparison to competitor networks, highlighting current performance priorities.• Customer and Business Collaboration: Worked with Optus Business team members and customers to investigate and resolve performance issues, ensuring customer satisfaction and network reliability.• Device Testing and Approval: Oversaw the testing and approval of devices onto the Optus mobile network, supporting and resolving any technical issues associated with mobile devices.• Deployment Systems Management: Managed and developed mobile network deployment systems across the mobile engineering division, ensuring efficient and effective network rollouts.• Performance Direction: Set clear performance priorities for the Optus mobile network to drive continuous improvement and maintain competitive edge.
  • Optus
    Manager, End-2-End Service Performance
    Optus 2005 - Feb 2010
    Adelaide
  • Optus
    Acting Manager, Radio Network Performance
    Optus 2004 - 2005
    Brisbane
  • Optus
    Manager, Site Design & Optimisation Qld
    Optus 1999 - 2004
    Brisbane
  • Optus
    Senior Network Engineer
    Optus 1998 - 1999
    Melbourne, Australia
  • Optus
    Network Engineer
    Optus 1995 - 1998
    Adelaide

Simon Burden Skills

Gsm Lte 3g Negotiation Consulting Hspa 2g Mobile Devices Ran Cellular Communications Network Performance Testing Vendor Management Umts Gprs Telecommunications Wcdma Networking Core Network 4g Ip Wireless Transmission System Deployment Sdh Wimax Nsn Network Optimization Hsdpa Network Design Rf Engineering Rollout Integration Network Engineering Voice Over Ip Business Support System Product Management Managed Services Mobile Communications Management Service Delivery Project Management Radio Frequency Team Leadership

Simon Burden Education Details

  • Unisa
    Unisa
    Telecommunications
  • Birdwood High School
    Birdwood High School
    Year 12
  • Stamford School
    Stamford School
    Gcse

Frequently Asked Questions about Simon Burden

What company does Simon Burden work for?

Simon Burden works for Optus

What is Simon Burden's role at the current company?

Simon Burden's current role is Director, Radio Planning and Design | Strategy | AI Integration | Sustainable Solutions | Customer Exp.

What is Simon Burden's email address?

Simon Burden's email address is si****@****.com.au

What schools did Simon Burden attend?

Simon Burden attended Unisa, Birdwood High School, Stamford School.

What skills is Simon Burden known for?

Simon Burden has skills like Gsm, Lte, 3g, Negotiation, Consulting, Hspa, 2g, Mobile Devices, Ran, Cellular Communications, Network Performance, Testing.

Who are Simon Burden's colleagues?

Simon Burden's colleagues are Pragya Malhotra, Sunitha Fernandes, Francisco Adrian, James Neilson, Tamara Huston, Npb It Solutions, Ahmed Alkhazragi.

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