Global P&L responsibility for Rotary & Raise Boring product line including both technical and financial performance.

Market development strategy for products and services in the North American oil and gas downhole tools market including drill pipe, motors, borehole enlargement and wellbore departure.

(Formerly Smith International, Inc) Product development strategy and execution for Borehole Enlargement product line. Established working procedures to ensure high market share and profitability were defended by leveraging customers' risk avoidance to maintain market saturation while introducing technical innovations to upgrade capabilities for an under-resourced product line.

Product lifecycle optimization; market pricing and sourcing strategy for rotary drill bits in global mining industry. Managed the combination of legacy Sandvik and Smith product lines post-JV including testing, validation and product feature definition. Oversaw market share growth during transfer of production from USA to Sweden and India. Introduced numerous innovations to product lifecycle management targeting optimized use of available resources to deliver revenue and profitability.

Developed and executed project management process for aligning global engineering, manufacturing and sales priorities for rotary tools.

Coordinated product development for Western Australia and Southern Africa. Responsible for sales in WA, SA and for Raiseboring products throughout Australia market.

(Formerly Smith International, Inc) Technical sales support for PDC and 3-cone rock bits in Asia-Pacific oil & gas market.

Geological interpretation and creation of drilling log for oil wells in Cooper & Eromanga Basins (SA & QLD, Australia).