Simon Mitchell Email & Phone Number

Adelaide, South Australia, Australia

Senior Officer Social Media responsible for developing, implementing and managing Social Media Strategy, along with Content Creation, to deliver results in line with the Marketing and Communications Strategy for South Australia Police.Co-launched a new analytic platform and created a new basis for collecting data from SAPOL's social media platform audiences on Facebook, Twitter, Instagram, LinkedIn, and TikTok. Based on this new data, we developed a social media strategy that delivers real… Show more Senior Officer Social Media responsible for developing, implementing and managing Social Media Strategy, along with Content Creation, to deliver results in line with the Marketing and Communications Strategy for South Australia Police.Co-launched a new analytic platform and created a new basis for collecting data from SAPOL's social media platform audiences on Facebook, Twitter, Instagram, LinkedIn, and TikTok. Based on this new data, we developed a social media strategy that delivers real ROI.Combines delivering timely, high-level, strategic advice, calendar development and management with a passion for mentoring and hands-on ability to direct, edit, shoot and collaborate. Show less

Based In Adelaide Sa. Working Remotely Uk,Europe, Australia.

Working with key clients in a broad spectrum of industries both overseas and in Australia to develop strategies to improve creative content to meet the changes in the digital marketing landscape and improve digital workflows, using smart data and astute business insights to create powerful stories. With a keen eye for Roi and an extensive background in marketing, strategy, and content production across all media platforms, including Broadcast, Facebook, Instagram, LinkedIn, TikTok, and YouTube.… Show more Working with key clients in a broad spectrum of industries both overseas and in Australia to develop strategies to improve creative content to meet the changes in the digital marketing landscape and improve digital workflows, using smart data and astute business insights to create powerful stories. With a keen eye for Roi and an extensive background in marketing, strategy, and content production across all media platforms, including Broadcast, Facebook, Instagram, LinkedIn, TikTok, and YouTube. I developed strategies that increased high-quality creative output to meet challenging markeing goals, improved stakeholder processes, delivered content that created connections and achieved genuine, lasting engagement. Working globally with Viasat, Jam Creative, Telly Juice, Discovery, ITV and locally with Profiler PR in Adelaide on Social strategy, content creation (video editing, still photography, video content calender planning plus testing/evaluation via Google Analytics, Emplifi ect). Show less

London , Uk

Managed the Marcoms/Content process from concept to completion and translated marketing objectives into clear, creative strategies. Worked closely with multidisciplinary project teams across all territories to set and meet aggressive KPI's. Led and directed the global team in the production of all marketing/content collateral. Ensured visual communication and brand standards were met. Oversaw client pitches and proposals, as well as profitability, deliverables, timelines, and budgets. Met with… Show more Managed the Marcoms/Content process from concept to completion and translated marketing objectives into clear, creative strategies. Worked closely with multidisciplinary project teams across all territories to set and meet aggressive KPI's. Led and directed the global team in the production of all marketing/content collateral. Ensured visual communication and brand standards were met. Oversaw client pitches and proposals, as well as profitability, deliverables, timelines, and budgets. Met with clients to explain campaign strategies and solutions. Reviewed analytic data to improve performance while troubleshooting and providing feedback to marcom/content teams. Remained actively involved in hiring and training marcom staff and agencies. Managed and cultivated the career development of staff members, including creatives, producers, designers, art directors, and copywriters. •Inspired a 20+ global award winning, "punch above our weight’ team, driving brand awareness and engagement thru innovative marketing solutions•Strategically developed and creatively executed a global brand platform for Viasat World•Built a central marketing infrastructure that could cost effectively service the strategic and creative requirements of 26 markets. Nordics,Russia, EMEA, CE,CEE, Africa across broadcast, social and digital platforms.•Developed a long term brand strategy that focused on ROI and an alignment with corporate objectives for B2B and B2C.•Strategically and creatively rolled out 40 + re brands globally•Launched, curated content and messaging, promoted and evaluated Viasat World’s 7 core brands across social channels Facebook, instagram, YouTube ect) in 50 global territories in 20 languages. •Created corporate comms function and built new PR system with EBS for global deployment•Delivered business winning brand and content presentations across all territories•Reduced the costly reliance on external agencies for global creativity Show less

London, United Kingdom

Developed, produced, and implemented new ideas for company branding, sales campaigns for Viasat Pay TV/SVOD products, on air promotional campaigns, and marketing communications collateral. Launched social media initiatives (Youtube,Instagram,Facebook) in 30 countries. Evaluated trends, assessed new data and remained up current with the latest marketing techniques. Created and implemented tailored marketing plans based on individual client requirements. Directed brainstorming meetings and… Show more Developed, produced, and implemented new ideas for company branding, sales campaigns for Viasat Pay TV/SVOD products, on air promotional campaigns, and marketing communications collateral. Launched social media initiatives (Youtube,Instagram,Facebook) in 30 countries. Evaluated trends, assessed new data and remained up current with the latest marketing techniques. Created and implemented tailored marketing plans based on individual client requirements. Directed brainstorming meetings and creative sessions. Supervised the department’s daily workflow, assigned project workload, and monitored deadlines and budgets.• Developed an ambitious and talented team to win In House Marketing team Promax Europe awards in 2012 plus over 35 Global awards•Concieved creative strategy and executed rebrand (corporate and own channels)/ launch/ sales campaigns for Viasat and Viaplay across Scandinavia, Russia, Africa, Baltics, CE and CEE across all formats•Launched SVOD platform Viaplay, which now rivals Netflix for subs and customer satisfaction across the Nordics•Brand guardian and manager of all promo output (1300 individual promos annually) for 15 channels in these territories with correct delivery rate across all translations and output of 99.5%, up from 60%, at beginning of tenure Show less

London, United Kingdom

Inspired, developed, and executed strong creative strategies for big brands while leading a team to develop strategically grounded, insight-driven creative to bring the product to life. Collaborated with marketing strategists and internal business clients to understand consumer needs, positively influencing marketing strategy and the customer experience. Presented concepts with a convincing and inspiring style to increase buy-in and open the door for new opportunities• Managed a team of six… Show more Inspired, developed, and executed strong creative strategies for big brands while leading a team to develop strategically grounded, insight-driven creative to bring the product to life. Collaborated with marketing strategists and internal business clients to understand consumer needs, positively influencing marketing strategy and the customer experience. Presented concepts with a convincing and inspiring style to increase buy-in and open the door for new opportunities• Managed a team of six creatives working ITV1, ITV4, ITV3, and ITV4. • Produced and directed successful campaigns for FA Cup, Champions League, Rugby World Cup, F1, I’m A Celebrity Get Me Out Of Here, and X Factor. Show less

Adelaide/Melbourne/Sydney

• Began as Seven Network Trainee in Adelaide before moving first to Melbourne then Sydney• Created promotions for Seven Nightly News, Today Tonight, AFL, Australian open, 2000 Sydney Olympics